FRICTION—The Untapped Force That Can Be Your Most Powerful Advantage
1st EditionISBN10: 1260135691
ISBN13: 9781260135695
Copyright: 2019
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The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.
The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.
Program Details
Introduction
Prologue: Engine of Disruption
1 The Friction Evangelist
2 Retail Disruption—Nineteenth and
Twentieth Centuries
3 Transportation Disruption
4 Digital Disruption
5 The Science of Friction
6 Decision Friction
7 Customer Experience and Friction
8 Technology Friction
9 Friction Within Your Business
10 A World of Friction
11 Bureaucrats and Red Tape Warriors
12 Taxes and Beyond
13 Habits and Productivity
14 Friction Design
15 Nonprofit Friction
16 Friction Everywhere
Conclusion: Go Forth and Find Friction
Appendix: The Persuasion Slide
Acknowledgments
Notes
Index
Introduction
Prologue: Engine of Disruption
1 The Friction Evangelist
2 Retail Disruption—Nineteenth and
Twentieth Centuries
3 Transportation Disruption
4 Digital Disruption
5 The Science of Friction
6 Decision Friction
7 Customer Experience and Friction
8 Technology Friction
9 Friction Within Your Business
10 A World of Friction
11 Bureaucrats and Red Tape Warriors
12 Taxes and Beyond
13 Habits and Productivity
14 Friction Design
15 Nonprofit Friction
16 Friction Everywhere
Conclusion: Go Forth and Find Friction
Appendix: The Persuasion Slide
Acknowledgments
Notes
Index
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