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Strategic Management
Strategic Management

Strategic Management

ISBN10: 1264124317 | ISBN13: 9781264124312
By Frank Rothaermel

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* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

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Frank T. Rothaermel wrote Strategic Management from the ground up because the world has changed dramatically since January 2020. Events such as the COVID-19 pandemic, social justice movements, war, and disenchantment with the economic system profoundly impact how leaders run companies in their quest for competitive advantage. Rothaermel synthesizes and integrates conceptual frameworks, empirical research, and practical applications with current real-world examples to help students make sense of a fast-changing and complex world. Rothaermel is industry-leading in diversity and inclusion by featuring leaders with different backgrounds and companies that today’s students can relate to and thus internalize the knowledge acquired. This textbook prepares students with the foundation they need to understand how companies gain and sustain competitive advantage while developing skills to become successful leaders capable of making well-reasoned strategic decisions. As sole author, Rothaermel continues to provide an unmatched tight linkage between the concepts and cases, resulting in engaging and enjoyable content. 


CHAPTER 1: What Is Strategy?  

CHAPTER 2: Strategic Leadership: Managing the Strategy Process  

CHAPTER 3: External Analysis: Industry Structure, Competitive Forces, and Strategic Groups  

CHAPTER 4: Internal Analysis: Resources, Capabilities, and Core Competencies  

CHAPTER 5: Shared Value and Competitive Advantage  


CHAPTER 6: Business Strategy: Differentiation, Cost Leadership, and Blue Oceans  

CHAPTER 7: Business Strategy: Innovation, Entrepreneurship, and Platforms  

CHAPTER 8: Corporate Strategy: Vertical Integration and Diversification  

CHAPTER 9: Corporate Strategy: Strategic Alliances, Mergers and Acquisitions  

CHAPTER 10: Global Strategy: Competing Around the World  


CHAPTER 11: Organizational Design: Structure, Culture, and Control  

CHAPTER 12: Corporate Governance, Business Ethics, and Business Models  



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About the Author

Frank Rothaermel

Frank T. Rothaermel (Ph.D., University of Washington) is a professor of Strategic Management and in the Scheller College of Business at the Georgia Institute of Technology. BusinessWeek names Frank one of Georgia Tech's Prominent Faculty in their national survey of business schools. The Kauffman Foundation Views Frank as one of the world's 75 thought leaders in entrepreneurship and innovation. Frank is an Alfred P. Sloan Industry Studies Fellow, and also holds a National Science Foundation (NSF) CAREER award, which "is a Foundation-wide activity that offers the National Science Foundation's most prestigious awards in support of...those teacher-scholars who most effectively integrate research and education...(NSF CAREER Award description).

Frank has a wide range of teaching experience, including at the Georgia Institute of Technology, Georgetown University, Politenico di Milano, St. Gallen University (Switzerland), and the University of Washington. He received numerous teaching awards for excellence in the classroom. Frank's research interests lie in the areas of strategy, innovation, and entrepreneurship. To inform his research he has conducted extensive field work and executive training with leader corporations like Amgen, Daimler, Eli Lilly, GE Energy, GE Healthcare, Hyundai Heavy Industries (South Korea), Kimberly-Clark, Microsoft, McKesson, NCR, amount others. Frank regularly translates his research findings for wider audiences in articles in Forbes, MIT Sloan Management Review, Wall Street Journal, and elsewhere.


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