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ISBN10:1265446059 |
ISBN13: 9781265446055
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For business, engineering, science, and professional students who demand a comprehensive guide to high-growth entrepreneurship, Technology Ventures is the leading resource for analyzing opportunities and building new enterprises. Drawing on the latest academic research and practitioner insights, Technology Ventures integrates clear theoretical frameworks with action-oriented examples and exercises. Its broad perspective on technology including clean tech, information technology, and the life sciences ensures wide-ranging appeal to anyone with an interest in high-potential ventures. A set of 20 fundamental principles are developed and defined throughout the book. Each chapter opens with a key question and outlines its content and objectives.
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Part II - Concept Development and Venture Formation
6. Concept Development and Venture Formation
7. Risk and Return
8. Creativity and Product Development
9. Marketing and Sales
10. Types of Ventures
Part III - Intellectual Property, Organizations, and Operations
11. Intellectual Property
12. The New Enterprise Organization
13. Acquiring and Organizing Resources
14. Management of Operations
15. Acquisitions and Global Expansion
Part IV - Financing and Leading the Enterprise
16. Financing and Leading the Enterprise
17. The Financial Plan
18. Sources of Capital
19. Deal Presentations and Negotiations
20. Leading Ventures to Success
About the Author
Thomas H. Byers
Tom Byers is Professor of Management Science and Engineering at Stanford University and founder of the Stanford Technology Ventures Program, which is dedicated to accelerating high-technology entrepreneurship education and creating scholarly research on technology-based firms. After receiving his Ph.D. from UC Berkeley, Tom spent over a decade in leadership positions in technology companies including Symantec Corporation. His teaching awards include Stanford's highest honor in 2005 and three national awards for entrepreneurship educators.
Richard C. Dorf
Richard C. Dorf is Professor of Electrical Engineering and Professor of Management at the University of California, Davis. He is author of Introduction to Electric Circuits (7th Ed.), Modern Control Systems (10th Ed.), Handbook of Electrical Engineering (3rd Ed.), Handbook of Engineering (2nd Ed.), and Handbook of Technology Management. He is the co-founder of six technology firms and was recently elected a Fellow Member in The American Society for Engineering Education (ASEE)in recognition of his outstanding contributions to the Society.
Andrew Nelson
Andrew J. Nelson is Assistant Professor of Management at the University of Oregon's Lundquist College of Business, where he teaches courses in strategy and entrepreneurship. He received his Ph.D. and B.A. degrees from Stanford University and his M.Sc. from Oxford University. Prior to joining the University of Oregon, he held the post of Lecturer in management science and engineering at Stanford University. Dr. Nelson is well known for his research into university-based entrepreneurship
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highered What is Evergreen View Edition Updates Move to New Edition View newer edition <p>Hello world</p> What is Evergreen <ul> <li>Rent or purchase for a fraction of the printed textbook price</li> <li>Rental transaction occurs through McGraw Hill's authorized rental partner</li> </ul> <ul> <li>Purchase un-bound 3-ring binder ready textbook</li> <li>Flexibility and ease of selecting chapters to take where you want to go</li> </ul> <ul> <li>Rent or purchase for a fraction of the printed textbook price</li> <li>Easily highlight, take notes and search</li> <li>Download the free ReadAnywhere App for offline access and anytime reading</li> <li><b>Note:</b> the eBook does not include access to Connect. If your instructor assigned Connect, click the "Digital" tab.</li> </ul> Watch a quick video to learn more <p style="text-align: left;">* By purchasing <b>lifetime</b> access to this McGraw Hill eBook title, you have access to the title for as long as it is available through the McGraw Hill Bookshelf website.</p> <ul> <li><b>Note: Connect can only be accessed if your instructor is using Connect in your course.</b></li> <li>Personalize your learning, save time completing homework, and possibly earn a better grade</li> <li>Download free ReadAnywhere App for offline access to eBook for anytime reading</li> <li>Access to eBook, homework and adaptive assignments, videos, and study resources</li> </ul> View Features of Textbook rental Features <ul> <li>Rent for a fraction of the printed textbook price</li> <li>Complete text bound in hardcover or softcover</li> </ul> <div><b> Note:</b> Payment through authorized rental partners</div> View Features of Connect access purchase Features <ul> <li><b>Digital access</b> to a comprehensive online learning platform</li> <li>Includes <b>homework</b>, <b>study tools</b>, <b>eBook, and adaptive assignments</b></li> <li>Download the <b>free </b><a href="/content/mhe/en_us/learning-solutions/digital-solutions/mhebook.html"><span class="link-dark-underline">ReadAnywhere app</span></a> to access the eBook offline</li> <li>Check with your instructor to see if a discounted loose-leaf version is available for purchase within Connect for an additional charge.</li> </ul> View Features of Loose-Leaf purchase Features <ul> <li>Unbound loose-leaf version of full text</li> <li>Discount loose-leaf available within Connect</li> </ul> View shipping options <ul> <li>A <b>personalized </b>and dynamic learning experience</li> <li>Adaptive learning will <b>focus </b>your study time </li> <li>Integrated <b>eBook </b>for additional support</li> <li>Exercise and lecture videos, interactives, and extra practice materials</li> </ul> Features <p>Complete text bound in hardcover or softcover</p> View shipping options Features <p><b>Details</b> </p> <ul> <li>Includes: access to an online learning platform and full printed textbook rental available in hardcover or softcover</li> <li>Access resources and tools in one place: eBook, complete homework, and customized assignments based on your progress</li> <li>Easily access offline or on a mobile device by downloading the free<b> </b><a href="/content/mhe/en_us/learning-solutions/digital-solutions/mhebook.html"><span class="link-dark-underline">ReadAnywhere app</span></a></li> </ul> <ul> <li>Comprehensive online learning platform + unbound loose-leaf print text package</li> <li>Connect includes <b>homework</b>, <b>study tools,</b> <b>eBook, and adaptive assignments</b></li> <li>Download the <b>free </b><a href="/content/mhe/en_us/learning-solutions/digital-solutions/mhebook.html"><span class="link-dark-underline">ReadAnywhere app</span></a> to access the eBook offline</li> </ul> View shipping options Features <p><b>Receive instant access to:</b></p> <ul> <li>Personalize your learning, save time completing homework, and possibly earn a better grade</li> <li>Access to eBook, homework and adaptive assignments, videos, and study resources</li> <li>Diagnostic assessment platform combined with an online homework system</li> <li>Access to algorithmic homework assignments tied to textbook questions</li> <li>Immediate feedback and step-by-step solutions</li> </ul> <ul> <li>Comprehensive online learning platform + unbound loose-leaf print text <b>package</b></li> <li>ALEKS includes <b>videos</b>, <b>interactives</b>, and <b>practice materials</b></li> <li>Integrated <b>eBook </b>for additional support</li> <li><b>Adaptive learning</b> will focus your study time </li> </ul> View shipping options Features Features <ul> <li>Comprehensive online learning platform + bound traditional print text </li> <li>Connect includes <b>homework</b>, <b>study tools</b>, <b>eBook, and adaptive assignments</b></li> <li>Explore the <b>free </b><a href="/content/mhe/en_us/learning-solutions/digital-solutions/mhebook.html"><span class="link-dark-underline">ReadAnywhere app</span></a> app to access the eBook offline</li> </ul> <p><span><b>Note:</b> Connect can only be used if assigned by your instructor. </span></p> Learn more about Connect <p><span><span><span class="link-dark-underline">Learn more about Connect</span></span></span></p> <span><span><b>Note:</b> Does <b>not</b> come with digital platform access (e.g. Connect, ALEKS, SIMnet etc.)</span></span> Learn more about ALEKS 360> View Features of ebook rental Features <ul> <li>Highlight, take notes, and search</li> <li>Download the<b> free </b><a href="/content/mhe/en_us/learning-solutions/digital-solutions/mhebook.html"><span class="link-dark-underline">ReadAnywhere app</span></a> for offline and mobile access</li> </ul> <div>Note:<b> Connect access NOT included.</b> If Connect is required for your course, click the "Connect" tab.</div> Check out this video to learn more about eBooks > Watch to learn more about the eBook <p><u>Watch to learn more about the eBook</u></p> <span><span><b>Note:</b> GO can only be used if assigned by your instructor. <a href="https://www.mheducation.com/highered/go"><span class="link-dark-underline"><b>Learn more about GO</b></span></a></span></span> View features of Mcgraw HIll GO Features <ul> <li><b>Digital access</b> to eBook+ embedded in your school's Learning Management System (LMS)</li> <li>Includes full <b>eBook</b> and chapter questions</li> <li>Download the<b> free</b> <a href="/content/mhe/en_us/learning-solutions/digital-solutions/mhebook.html" target="_self"><span class="link-dark-underline">ReadAnywhere app</span></a> for offline and mobile access</li> </ul> <p style="padding-bottom: 16px; margin-bottom: 0px;"> <span> <strong>eBook Features:</strong> </span> </p> <ul style="list-style: none; padding-left: 0; margin: 0;"> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Normally the lowest price option for student </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Integrates in your LMS </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Accessible tools for students, including read-aloud functionality, jump links and dynamic note-taking and highlighting features </span> </li> </ul> <p style="padding-bottom: 16px; margin-bottom: 0px;"> <span> <strong>Connect Features:</strong> </span> </p> <ul style="list-style: none; padding-left: 0; margin: 0;"> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Integrates in your LMS. </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Prebuilt courses, presentation slides and instructor resources. </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Test question banks, adaptive assignments, essay prompts, video content and more interactive exercises specific to your course subject. </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> eBook access (with included <a href="/content/mheducation/us/en/highered/digital-products/mhebook">ReadAnywhere app</a>). </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Print book add-on availability. </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Remote proctoring. </span> </li> </ul> Connect - Take a Tour Connect - Take a Tour Connect - Take a Tour Take a Tour Connect - Take a Tour Connect - Learn More Connect - Learn More Connect - Learn More Learn More Connect - Learn More <p>Connect supports instructors in guiding students to work through challenges - not around them - building real readiness grounded in critical thinking, application, and lasting skills.</p> <p>With integrated course materials, assignments, and interactive tools, instructors can streamline course management while creating more meaningful learning experiences while saving time. Login or join Connect to discover resources built to support you. </p> <p>Every Connect title includes tools and resources to support teaching and learning. Below are some of the available features for your course.</p> LMS Integration Prebuilt Course Materials Adaptive Assignments eBook Access Print Add-On Remote Proctoring <h3>Learn how Connect can enhance your course </h3> Explore Assignments for Your Course <p style="padding-bottom: 16px; margin-bottom: 0px;"> <span> <strong>Print Features:</strong> </span> </p> <ul style="list-style: none; padding-left: 0; margin: 0;"> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Rentable options available for student use </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Hardcopy and softcover formats available </span> </li> </ul> <p style="padding-bottom: 16px; margin-bottom: 0px;"> <span> <strong>Go Features:</strong> </span> </p> <ul style="list-style: none; padding-left: 0; margin: 0;"> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Integrates in your LMS. </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Assignable readings. </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Auto-graded chapter questions. </span> </li> </ul> Go - Take a Tour Go - Take a Tour Go - Take a Tour Take a Tour Go - Take a Tour Go - Learn More Go - Learn More Go - Learn More Learn More Go - Learn More <p style="padding-bottom: 16px; margin-bottom: 0px;"> <span> <strong>Print Features:</strong> </span> </p> <ul style="list-style: none; padding-left: 0; margin: 0;"> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Free instructor sample copy </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Hardcopy and softcover formats available </span> </li> </ul> <p style="padding-bottom: 16px; margin-bottom: 0px;"> <span> <strong>Connect Loose-Leaf Features:</strong> </span> </p> <ul style="list-style: none; padding-left: 0; margin: 0;"> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Comprehensive online learning platform + unbound loose-leaf print text package. </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Connect includes <strong>homework</strong>, <strong>study tools,</strong> <strong>eBook, and adaptive assignments</strong>. </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Download the <strong>free </strong><a href="https://www.mheducation.com/highered/learning-solutions/digital-solutions/mhebook.html">ReadAnywhere app</a> to access the eBook offline. </span> </li> </ul> Features <ul> <li>Highlight, take notes, and search</li> <li>Download the<b> free </b><a href="/content/mhe/en_us/learning-solutions/digital-solutions/mhebook.html"><span class="link-dark-underline">ReadAnywhere app</span></a> for offline and mobile access</li> </ul> <div>Note:<b> Connect access NOT included.</b> If Connect is required for your course, click the "Connect" tab.</div> Check out this video to learn more about eBooks > Watch to learn more about the eBook <p><u>Watch to learn more about the eBook</u></p> <p style="padding-bottom: 16px; margin-bottom: 0px;"> <span> <strong>Print Features:</strong> </span> </p> <ul style="list-style: none; padding-left: 0; margin: 0;"> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Free instructor sample copy </span> </li> <li style="padding-bottom: 16px; margin-bottom: 0px; display: table; width: 100%;"> <span style="color: #E21A23; display: table-cell; width: 16px; padding-right: 7px; vertical-align: top;"> <uxt-icon icon="check-circle-fill"></uxt-icon> </span> <span style="display: table-cell; vertical-align: top;"> Hardcopy and softcover formats available </span> </li> </ul> eBook Print Connect ALEKS GO GDP Online Only <p><span class="fs-small">* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.</span></p> <h2><span class="h3"><span class="fw-semibold">Instructor Information</span></span></h2> <h2><span><span class="fs-5"><span class="fw-bolder">Instructor Quick Actions</span></span></span></h2> text Instructor Quick Actions Get Access Get access as soon as you validate! Request Sample Get a copy as soon as validated. Find Rep Find a local rep best suited for you. <h2><span class="fs-5"><span class="fw-bolder">Product Information</span></span></h2> <p>First accordion item</p> Overview Release Notes Table of Contents Author Bios Accessibility Affordability <p>McGraw Hill eBooks and digital platforms use an Evergreen delivery model with a release-centered process that makes it easy to keep courses fresh, engaging, and relevant.</p> <p>Release Notes provide detailed information about new and updated content delivered with each release.</p> <p>Your account requires validation. Please <a href="https://www.mheducation.com/highered/support/find-your-rep">contact your sales representative</a>.</p> <h2><span class="h3">Accessibility</span></h2> Review this product's accessibility information <p>Creating accessible products is a priority for McGraw Hill. We make accessibility and adhering to WCAG AA guidelines a part of our day-to-day development efforts and product roadmaps.</p> <p>For more information, visit our <a href="/content/highered/en_us/accessibility.html" target="_self">accessibility page</a>, or contact us at <a href="mailto:accessibility@mheducation.com">accessibility@mheducation.com</a></p> affordability icon <h2><span class="h3">Affordability</span></h2> Learn more about Inclusive Access <p>Reduce course material costs for your students while still providing full access to everything they need to be successful. It isn't too good to be true - it's Inclusive Access.</p> <p style="text-align: center;"><strong>Need support?</strong> We're here to help - <a href="/content/mheducation/us/en/highered/support/support-at-every-step.html" target="_self">Get real-world support and resources every step of the way.</a></p>