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Business and Professional Communication https://www.mheducation.com/cover-images/Jpeg_400-high/1260262553.jpeg 2 2024 9781260262551 <p><span>A rapidly evolving global workplace requires students to develop a variety of professional skills to succeed. Professional success often rests on the ability to listen, engender trust, adapt to cultural differences, and consider the perspective of others.&nbsp;</span></p><p><span>&nbsp;Kory Floyd and Peter Cardon bring substantial and concrete business-world experience to bear in the text’s principles, examples, and activities and ensure that the theories, concepts, and skills most relevant to the communication discipline are fully represented and engaged. The result is a program that speaks student’s language and helps them understand and apply communication skills in their personal and professional lives.&nbsp;</span></p><p><span>&nbsp;Unique to the market, this text includes a People First feature in every chapter that presents students with realistic scenarios that are sensitive, discomforting, or tricky to manage. It then teaches students how to navigate those situations effectively. A dedicated chapter focused on perspective-taking equips students to understand and pay attention to the perspectives of others. And a dedicated chapter focused on career communication encourages students to engage in networking and to consider the priorities and points of view of others as they seek employment and interact professionally.&nbsp;</span></p><p><span>Connect thoroughly supports the text, with activities for students to learn basic concepts in engaging formats and then take their learning further, to develop their writing, presentation, analysis, and critical-thinking skills within the context of this content’s focus areas.&nbsp;</span></p>
09781260262551
Business and Professional Communication
Business and Professional Communication

Business and Professional Communication, 2nd Edition

ISBN10: 1260262553 | ISBN13: 9781260262551
By Kory Floyd and Peter Cardon
© 2024

Purchase Options:

* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

Instructor Details

A rapidly evolving global workplace requires students to develop a variety of professional skills to succeed. Professional success often rests on the ability to listen, engender trust, adapt to cultural differences, and consider the perspective of others. 

 Kory Floyd and Peter Cardon bring substantial and concrete business-world experience to bear in the text’s principles, examples, and activities and ensure that the theories, concepts, and skills most relevant to the communication discipline are fully represented and engaged. The result is a program that speaks student’s language and helps them understand and apply communication skills in their personal and professional lives. 

 Unique to the market, this text includes a People First feature in every chapter that presents students with realistic scenarios that are sensitive, discomforting, or tricky to manage. It then teaches students how to navigate those situations effectively. A dedicated chapter focused on perspective-taking equips students to understand and pay attention to the perspectives of others. And a dedicated chapter focused on career communication encourages students to engage in networking and to consider the priorities and points of view of others as they seek employment and interact professionally. 

Connect thoroughly supports the text, with activities for students to learn basic concepts in engaging formats and then take their learning further, to develop their writing, presentation, analysis, and critical-thinking skills within the context of this content’s focus areas. 

CHAPTER 1: Communicating for Professional Success 
CHAPTER 2: Culture, Diversity, and Global Engagement 
CHAPTER 3: Verbal and Nonverbal Messages 
CHAPTER 4: Listening and Learning 
CHAPTER 5: Perspective Taking 
CHAPTER 6: Effective Team Communication 
CHAPTER 7: Effective Meetings 
CHAPTER 8: Career Communication 
CHAPTER 9: Interviewing Successfully 
CHAPTER 10: Writing across Media 
CHAPTER 11: Major Goals for Presentations 
CHAPTER 12: Planning and Crafting Presentations 
CHAPTER 13: Finding Support for Your Presentation Goals 
CHAPTER 14: Rehearsing and Delivering Successful Presentations 

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About the Author

Kory Floyd

Kory Floyd is a professor of communication and professor of psychology at the University of Arizona. His research focuses on interpersonal communication in a variety of contexts, with particular focus on how positive communication contributes to well-being. He has written 16 books and more than 100 scientific papers and book chapters on the topics of interpersonal behavior, emotion, nonverbal behavior, and health. He is a former editor of Communication Monographs and Journal of Family Communication, and he is an elected fellow of the International Communication Association. His work has been recognized with the Charles H. Woolbert Award, the Bernard J. Brommel Award, and the Mark L. Knapp Award from the National Communication Association, as well as the Distinguished Scholar Award from the Western States Communication Association and the Early Career Achievement Award from the International Association for Relationship Research. As an educator, he teaches courses on interpersonal communication, communication theory, nonverbal communication, and quantitative research methods. Professor Floyd received his undergraduate degree from Western Washington University, his master’s degree from the University of Washington, and his PhD from the University of Arizona.

Peter Cardon

Peter W. Cardon, MBA, MS, EdD, PhD, is a professor in the Department of Business Communication at the University of Southern California. He teaches a variety of courses in the MBA and undergraduate business programs, including management communication, intercultural communication, and digital communication. With approximately 100 refereed articles, Pete is an active contributor to the latest research in intercultural communication, social networking, team collaboration, and leadership communication. He is proud to engage in a discipline that helps so many business professionals and students reach career and personal goals.

Pete is an active member of the Association for Business Communication (ABC), for which he previously served as president. He currently serves as an Editorial Review Board member for the International Journal of Business Communication (IJBC) and Business and Professional Communication Quarterly (BPCQ).

Prior to joining higher education, Pete worked as a marketing director at an international tourism company that focused on the markets of Brazil, South Korea, Japan, and Taiwan. Before that position, he was an account manager in a manufacturing company.

Pete is a strong advocate of global business ties. Having worked in China for three years and consulted in and traveled to roughly 75 countries, he has worked extensively with clients, customers, colleagues, and other partners across the world. To help students develop global leadership skills, he has led student groups on company tours and humanitarian projects to mainland China, Hong Kong, Macao, Taiwan, South Korea, Mexico, and the Dominican Republic. He is an active member of Rotary International, a global service organization committed to promoting peace, fighting disease, providing educational opportunities, and growing local economies. He believes the Rotary motto “Service Above Self” is a standard that all ethical business professionals should adopt.




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