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ISBN10: 1265787352 | ISBN13: 9781265787356
ISBN10: 1265787352
ISBN13: 9781265787356
* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.
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Enrich College English with Business Communication and prepare learners for success in the interconnected world. College English and Business Communication strengthens students’ language skills through effective grammar instruction and a variety of in-text and online activities. Students practice making presentations and writing emails, reports, and cover letters, among other real-world activities to build their confidence and prepare them for workplace success. Rich in digital supplements, College English and Business Communication is enhanced by Connect courseware that supports students with adaptive reading, and adaptive grammar and usage practice, as well as immersive Application-Based Assignments, equipping learners to communicate effectively in college and in the workplace.
Unit One: Introduction to Communication
1: Communicating in Everyday Life
2: Interpreting Communication
3: Communicating Globally
Unit Two: Developing Language Skills
4: Exploring Language Elements
5: Mastering Nouns and Pronouns
6: Expanding Language Skills
Unit Three: Developing Writing Skills
7: Applying the Mechanics of Style
8: Sharpening Writing Skills
Unit Four: Applying Communication Skills
9: Writing E-mails, Memos, Charts, and Letters
10: Writing Specific Communications
11: Preparing and Writing Reports
Unit Five: Communicating in a Business Environment
12: Working with Technology
13: Communicating With Customers
14: Developing Presentation Skills
Unit Six: Searching for Jobs and Writing Résumés
15: Searching for Jobs and Writing Résumés
16: Interviewing and Employment Issues
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