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Connect Master Principles of Economics 2-Semester Online Access
Connect Master Principles of Economics 2-Semester Online Access

Connect Master Principles of Economics 2-Semester Online Access

ISBN10: 1264322100 | ISBN13: 9781264322107
By Carlos Asarta and Roger Butters

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* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

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New products in principles of economics have been eager to address innovative ways of using technology to teach this introductory course. While these products are often accompanied by impressive digital resources, they all share one characteristic: they are still grounded in the traditional textbook format. 


As the first digital-first approach for the principles of economics course, Connect Master Principles of Economics offers the same core content covered in mainstream textbooks, but in a way that breaks free from the constraints of a traditional textbooks structure and format. This empowers instructors to take advantage of new approaches in teaching methodology to revitalize their courses. Students are more engaged and empowered to connect concepts to application. 


Connect Master Principles of Economics launched in 2015 with over 210 distinct concepts and added 36 new topics in 2018. Based on extensive market feedback from instructors and student users, Connect Master Principles of Economics now covers over 260 topics! Each topic is anchored by an engaging 2 to 4-minute high-quality video (in both English and Spanish) and accompanied by a suite of learning resources such as dynamic applications, worked examples, and assessment tools. 


With a concept-level approach, instructors are able to handpick every aspect of the curriculum, from concepts covered to sequencing, providing flexibility for instructors to tailor their courses in such a way that is appropriate for any school, at any level, across all course formats, and set to any depth. Instead of a class that revolves around static pages and chapters of a textbook, Carlos Asarta and Roger Butters envision a learning environment that revolves around the talents and abilities of the teacher in the classroom. The result is an experience that is motivating, accessible, and adaptable to how today’s students learn and obtain information. 




Module 1. Fundamentals
Module 2. Institutions and the Marketplace
Module 3. Demand
Module 4. Supply
Module 5. Market Equilibrium and Policy
Module 6. Market Efficiency
Module 7. Elasticity
Module 8. Market Failures
Module 9. Consumer Choice
Module 10. Production
Module 11. Perfect Competition
Module 12. Pure Monopoly
Module 13. Monopolistic Competition and Oligopoly
Module 14.The Demand for Resources
Module 15. Resource Prices and Utilization
Module 16. Public Finance
Module 17. Measuring Output and Income
Module 18. Economic Growth
Module 19. Business Cycles, Unemployment, and Inflation
Module 20. Aggregate Expenditures Model
Module 21. Aggregate Demand and Aggregate Supply
Module 22. Fiscal Policy
Module 23. Money
Module 24. Monetary Policy
Module 25. Competing Views in Macroeconomic Theory
Module 26. International Trade
Module 27. International Finance


About the Author

Carlos Asarta

Carlos J. Asarta is Professor of Economics, the James B. O’Neill Director of the Center for Economic Education and Entrepreneurship, Co-Director of Education and Outreach for the FinTech Innovation Hub, and the Faculty Athletics Representative at the University of Delaware. Professor Asarta is also the President of the Delaware Council on Economic Education and Editor-in-Chief of The American Economist. He holds master’s and Ph.D. degrees in economics from the University of Nebraska-Lincoln. His scholarly work focuses on the areas of economic education, technology in the classroom, and financial literacy. His research has been published in academic journals such as the AEA Papers and Proceedings, Journal of Economic Education, Internet and Higher Education, and Decision Sciences Journal of Innovative Education. Dr. Asarta is the recipient of several teaching, service, and research awards including the Henry H. Villard Research Award from the National Association of Economic Educators, the Lerner College Outstanding Outreach/Service Award from the University of Delaware, or the Association of Students of the University of Nebraska Outstanding Educator of the Year Award. 


Dr. Asarta narrated many of the English-language videos and all of the Spanish-language videos. He is lead author for the microeconomics content of Asarta/Butters. 


Roger Butters

Dr. Roger B. Butters is the Walter Williams Chair in Free Market Economics and an Associate Professor of Economics at Hillsdale College.  He received his B.A. in Economics and Portuguese from Brigham Young University, a M.S. from the Marriot School of Management, and M.S. and Ph.D. in Economics from the University of California, Davis. An accomplished author, Dr. Butters has published articles on the assessment of knowledge, teacher education, online vs. paper and pencil testing, and real-estate spill overs, to name a few.  He is the author of the first ever all digital product for teaching economics at the college level and has also authored several standardized tests for measuring economic knowledge.  Roger has received many awards recognizing his work, including the Phillip Saunders “Best Research Paper” award, and the “Rising Star” award, to name a few.  The former President of the Nebraska Council on Economic Education, he was given the title of “Admiral” in the “Navy of the Great State of Nebraska” for his work promoting economic literacy.


Dr. Butters narrated over half of the English-language videos and is lead author for the macroeconomics content of Asarta/Butters.

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