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Business Driven Technology 10

ISBN10: 1266609075 | ISBN13: 9781266609077

Business Driven Technology 10
ISBN10: 1266609075
ISBN13: 9781266609077
By Paige Baltzan

* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

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Unlike any other MIS text, Business Driven Technology, 10e, discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. 

Business Driven Technology offers you the flexibility to customize courses according to your needs and the needs of your students by covering only essential concepts and topics in the five core units, while providing additional in-depth coverage in the business and technology plug-ins. 

Business Driven Technology contains 18 chapters, 10 business plug-ins, and 11 technology plug-ins offering you the ultimate flexibility in tailoring content to the exact needs of your MIS course. The unique construction of this text allows you to cover essential concepts and topics in the five core units while providing you with the ability to customize a course and explore certain topics in greater detail with the business and technology plug-ins. 

UNIT 1: Achieving Business Success  

Chapter 1: Business Driven Technology  

Chapter 2: Identifying Competitive Advantages  

Chapter 3: Strategic Initiatives for Implementing Competitive Advantages  

Chapter 4: Measuring the Success of Strategic Initiatives  

Chapter 5: Organizational Structures That Support Strategic Initiatives  


UNIT 2: Exploring Business Intelligence  

Chapter 6: Valuing and Storing Organizational Information—Databases  

Chapter 7: Accessing Organizational Information—Data Warehouses  

Chapter 8: Understanding Data’s Impact on Business  


UNIT 3: Streamlining Business Operations  

Chapter 9: Enabling the Organization—Decision Making  

Chapter 10: Extending the Organization—Supply Chain Management  

Chapter 11: Building a Customer-centric Organization—Customer Relationship Management

Chapter 12: Integrating the Organization from End to End—Enterprise Resource Planning  


UNIT 4: Building Innovation  

Chapter 13: Creating Innovative Organizations  

Chapter 14: Ebusiness  

Chapter 15: Creating Collaborative Partnerships 


UNIT 5: Transforming Organizations  

Chapter 16: Integrating Wireless Technology in Business  

Chapter 17: Developing Software to Streamline Operations  

Chapter 18: Managing Organizational Projects 


BUSINESS PLUG-INS 

B1 Business Basics  

B2 Business Process  

B3 Hardware and Software Basics  

B4 MIS Infrastructures B9 Business Intelligence 

B5 Networks and Telecommunications  

B6 Information Security 

B7 Ethics  

B8 Sustainable MIS Infrastructures 

B9 Business Intelligence 

B10 Global Trends 


TECHNOLOGY PLUG-INS 

T1 Personal Productivity Using IT  

T2 Basic Skills Using Excel  

T3 Problem Solving Using Excel  

T4 Decision Making Using Excel  

T5 Designing Database Applications 

T6 Basic Skills Using Access 

T7 Problem Solving Using Access 

T8 Decision Making Using Access 


About the Author

Paige Baltzan

Paige Baltzan is an Assistant Teaching Professor in the department of Business Information and Analytics at the Daniels College of Business at the University of Denver. She holds a BSBA specializing in Accounting/MIS from Bowling Green State University and an MBA specializing in MIS from the University of Denver. She is a coauthor of several books, including Business Driven Information Systems, Essentials of Business Driven Information Systems, and I-Series, and is a contributor to Management Information Systems for the Information Age

Before joining the Daniels College faculty in 1999, Paige spent several years working for a large telecommunications company and an international consulting firm where she participated in client engagements in the United States as well as South America and Europe. Paige lives in Lakewood, Colorado, with her husband, Tony, and daughters, Hannah and Sophie.

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