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ISBN10: 1266432825 | ISBN13: 9781266432828
Business Communication: Developing Leaders for a Networked World
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Connect (180 Days Access)
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- Comprehensive online learning platform + unbound loose-leaf print text package
- Connect includes homework, study tools, eBook, and adaptive assignments
- Download the free ReadAnywhere app to access the eBook offline
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McGraw Hill GO (180 Days Access)
- Digital access to eBook+ embedded in your school's Learning Management System (LMS)
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McGraw Hill eBook
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- Normally the lowest price option for students
- Integrates in your LMS
- Accessible tools for students, including read-aloud functionality, jump links and dynamic note-taking and highlighting features
Connect (180 Days Access)
Details:
- Integrates in your LMS
- Prebuilt courses, presentation slides and instructor resources
- Test question banks, adaptive assignments, essay prompts, video content and more interactive exercises specific to your course subject
- eBook access (with included ReadAnywhere app)
- Print book add-on availability
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Connect + Loose-Leaf
Details:
- Comprehensive online learning platform + unbound loose-leaf print text package
- Connect includes homework, study tools, eBook, and adaptive assignments
- Download the free ReadAnywhere app to access the eBook offline
McGraw Hill GO (180 Days Access)
Details:
- Integrates in your LMS
- Assignable readings
- Auto-graded chapter questions
* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.
In Business Communication: Developing Leaders for a Networked World, Peter Cardon is taking a practitioner and case-based approach to help students develop an understanding of how course content applies to the business world. Maintaining a central theme of credibility, the author communicates why credibility is essential to effective communication. Integrated with Connect for Business Communication, Cardon provides a contemporary yet traditional view into the field, empowering students to learn bedrock communication principles while also staying up-to-date with cultural and technological changes in the business world—transforming them into leaders for a networked world.
About the Author
Peter Cardon
Peter Cardon is a professor of business communication at the University of Southern California. He also serves as the academic director of the MBA for Professionals and Managers Program. His research focuses on virtual team communication, leadership communication on digital platforms, and intercultural business communication. He has worked in China for three years and regularly takes MBA and other business students on company tours in China, South Korea, and other locations in Asia. He previously served as president of the Association for Business Communication, a global organization of business communication scholars and instructors. Professor Cardon received his bachelor's degree from Brigham Young University, master's degrees from the University of Georgia and Utah State University, and doctoral degrees from the University of Southern California and Utah State University. He is an active member of Rotary International, a global service organization committed to promoting peace, fighting disease, providing educational opportunities, and growing local economies.
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