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Optimize your outcomes. With McConnell/Brue/Flynn, improving outcomes has never been simpler. If given the chance to work harder or smarter, which would you choose? This product’s modern approach makes learning and applying economics easier for instructors and students alike. From real-life examples to cutting-edge learning resources, McConnell offers a student-centered learning environment that presents the subject matter in new and engaging ways. For instructors, a fully supportive teaching package does the heavy lifting so you can focus on what you love.
Introduction to Economics and the Economy
1. Limits, Alternatives, and Choices
2. The Market System and the Circular Flow
PART TWO
Price, Quantity, and Efficiency
3. Demand, Supply, and Market Equilibrium
4. Market Failures Caused by Externalities
5. Public Goods, Public Choice, and
Government Failure
PART THREE
Consumer Behavior
6. Elasticity
7. Utility Maximization
8. Behavioral Economics
PART FOUR
Microeconomics of Product Markets
9. Businesses and the Costs of Production
10. Pure Competition in the Short Run
11. Pure Competition in the Long Run
12. Pure Monopoly
13. Monopolistic Competition
14. Oligopoly and Strategic Behavior
15. Technology, R&D, and Efficiency
PART FIVE
Microeconomics of Resource Markets and Government
16. The Demand for Resources
17. Wage Determination
18. Rent, Interest, and Profit
19. Natural Resource and Energy Economics
20. Public Finance: Expenditures and Taxes
PART SIX
Microeconomic Issues and Policies
21. Antitrust Policy and Regulation
22. Agriculture: Economics and Policy
23. Income Inequality, Poverty, and Discrimination
24. Health Care
25. Immigration
PART SEVEN
GDP, Growth, and Instability
26. An Introduction to Macroeconomics
27. Measuring Domestic Output and National Income
28. Economic Growth
29. Business Cycles, Unemployment, and Inflation
PART EIGHT
30. Basic Macroeconomic Relationships
31. The Aggregate Expenditures Model
32. Aggregate Demand and Aggregate Supply
33. Fiscal Policy, Deficits, and Debt
PART NINE
Money, Banking, and Monetary Policy
34. Money, Banking, and Financial Institutions
35. Money Creation
36. Interest Rates and Monetary Policy
37. Financial Economics
PART TEN
Extensions and Issues
38. Extending the Analysis of Aggregate Supply
39. Current Issues in Macro Theory and Policy
PART ELEVEN
International Economics
40. International Trade
41. The Balance of Payments, Exchange Rates, and Trade Deficits
42. The Economics of Developing Countries


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