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How NFL Stadiums Are Engineered to Maximize Profit
Modern arenas use design and data to keep fans spending more.
For decades, American stadium designers aimed to pack as many spectators into a space as safely as possible. In recent years, though, amenities like upscale concession stands and luxury boxes have become increasingly important to the financial health of American sports venues. This video looks at how the Superdome in New Orleans was rebuilt to make as much money as possible, from streamlined snack bars and walking paths to pricey club seating and suites.
Questions:
- Why are modern stadiums focused more on amenities than packing in as many people as possible?
- What sort of benefits and drawbacks do you think sports fans will face as stadiums become more technologically advanced and focused on amenities?
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