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Creating a Culture That Fosters Active Learning
Facilitated by Angelo Kinicki and Denise Breaux Soignet Active learning is essential for building students’ career readiness and higher levels of learning. Successfully utilizing active learning in ou
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AI in Marketing: AI, Gen AI, and The Future of Marketing
How the evolution of OpenAI and the differences between Analytical and Generative AI is transforming marketing functions today! Author and marketing professor Dr. Dhruv Grewal explores the tremendous growth of AI and Generative AI in marketing.
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Unleashing AI for Sales Success: Tips from a Pro Seller & Game-Changing Strategies for Educators
AI technology advances are changing the game for sales leaders! Hear from a panel of speakers, including Account Director for Salesforce Tim Pavlovich, who describe the many ways AI is used daily for sales success.
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Application-Based Activities: Digital Marketing - Smithville
Prepare students for the real world with Application-Based Activities (ABA) in Connect. These highly interactive, assignable exercises boost engagement and provide a safe space to apply concepts learn.