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Black Swans and Strategy

Frank Rothaermel discusses what strategic leaders can and should do about possible future black swan events, and other unexpected circumstances.


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The metaphor of a black swan (introduced by Nassim Taleb) describes the high impact of a highly improbable event such as COVID-19, Brexit, 9/11 terrorist attacks, fall of the Berlin Wall, and so forth. In this session, Frank Rothaermel will discuss what strategic leaders can and should do about a possible future black swan and other unexpected circumstances.

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Author: McGraw Hill Higher Education

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