Microeconomics, 2nd Edition
* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.
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Bernheim and Whinston's Microeconomics 2nd edition is uniquely designed to appeal to a variety of student learning styles. The content focuses on core principles of the intermediate microeconomics course: individuals and firms making decisions, competitive markets, and market failures, and is delivered in a combination of print, digital, and mobile formats appropriate for today's learner. McGraw-Hill's adaptive learning component, LearnSmart, provides assignable modules that help students master core concepts in each chapter. Scan codes within the chapters give students mobile access to online resources including videos on how to solve In-Text Exercises. Extensive end-of-chapter material provides flexible options for both calculus and algebra-based courses. Bernheim and Whinston's completely integrated and accessible learning experience teaches students to apply and engage with a wide range of quantitative problems for more success in the intermediate microeconomics course. Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, and how they need it, so that your class time is more engaging and effective.
2. Supply and Demand
3. Balancing Benefits and Costs
4. Consumer Preferences
5. Constraints, Choices, and Demand
6. Demand and Welfare
7. Technology and Production
9. Profit Maximization
10. Choices Involving Time
11. Choices involving Risk
12. Choices Involving Strategy
13. Behavioral Economics
14. Equilibrium and Efficiency
15. Market Intervention
16. General Equilibrium, Efficiency, and Equity
18. Pricing Policies
20. Externalities and Public Goods
21. Asymmetric Information
By prompting students to engage with key concepts, while continually adapting to their individual needs, Connect activates learning and empowers students to take control resulting in better grades and increased retention rates. Proven online content integrates seamlessly with our adaptive technology, and helps build student confidence outside of the classroom.
Available within Connect, SmartBook 2.0 is an adaptive learning solution that provides personalized learning to individual student needs, continually adapting to pinpoint knowledge gaps and focus learning on concepts requiring additional study. SmartBook 2.0 fosters more productive learning, taking the guesswork out of what to study, and helps students better prepare for class. With the ReadAnywhere mobile app, students can now read and complete SmartBook 2.0 assignments both online and off-line. For instructors, SmartBook 2.0 provides more granular control over assignments with content selection now available at the concept level. SmartBook 2.0 also includes advanced reporting features that enable instructors to track student progress with actionable insights that guide teaching strategies and advanced instruction, for a more dynamic class experience.