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IoT Inc: How Your Company Can Use the Internet of Things to Win in the Outcome Economy
IoT Inc: How Your Company Can Use the Internet of Things to Win in the Outcome Economy

IoT Inc: How Your Company Can Use the Internet of Things to Win in the Outcome Economy, 1st Edition

ISBN10: 1260025896 | ISBN13: 9781260025897
By Bruce Sinclair
© 2017

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Grab the top spot in your industry by seizing the power of IoT

Smart products are everywhere. They’re in our companies, in our homes, in our pockets. People love these products. But what they love more is what these products do—and for anyone running a business today, outcomes are the key.  

The Internet of Things (IoT) is the point of connection between products and the results they deliver—it’s where products become software. IoT Inc. explains everything you need to know to position your company within this powerful new network. And once you do, you’ll leave the competition in the dust.

Founder and president of today’s leading IoT business consulting firm, Bruce Sinclair has been helping companies develop IoT strategies for a decade—far longer than the term has even existed.

This essential guide provides an in-depth look into IoT—how it works and how it is transforming business; methods for seeing your own business, customers, and competitors through the lens of IoT, and a deep dive into how to develop and implement a powerful IoT strategy.

IoT isn’t a new business trend. It’s the new way of business. Period. The IoT wave is heading for your industry. You can either meet it head-on, and ride it to success, or you can turn your back and let it swamp you.

This is your playbook for transforming your company into a major player in the IoT Outcome economy.


 

Preface

Acknowledgments

Introduction: What's the Deal with IoT?

Part One: The Business End of IoT

Chapter 1: IoT Tech Defined from a Value Perspective

Chapter 2: Creating Value with IoT

Chapter 3: Monetizing IoT Value

Chapter 4: The Changing Customer Relationship

Part Two: Analyzing Your Business Through The IoT Lens

Chapter 5: Your Industry and The Changes Coming

Chapter 6: IoT Competition & IoT Competitive Advantages

Chapter 7: The Outcome Economy

Chapter 8: Your New IoT Company – Department by Department

Chapter 9: Defining Your IoT Product’s Requirements

Chapter 10: Getting Started

Part Three: A Tech Deep Dive into IoT

Chapter 11: The Software-Defined Product

Chapter 12: The Hardware-Defined Product

Chapter 13: The Network Fabric

Chapter 14: External Systems Including Other IoT Products

Chapter 15: IoT Analytics on Big Data

Chapter 16: IoT Cyber Security and Risk Management

Conclusion

Index

About the Author

Bruce Sinclair

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