Always On: Advertising, Marketing, and Media in an Era of Consumer Control
1st EditionISBN10: 0071508287
ISBN13: 9780071508285
Copyright: 2008
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The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.
The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.
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About the Author
Christopher Vollmer
Christopher Vollmer is a Vice President of Booz Allen Hamilton, and leads the North American media and entertainment work.
Geoffrey Precourt
About the Author
Christopher Vollmer
Christopher Vollmer is a Vice President of Booz Allen Hamilton, and leads the North American media and entertainment work.
Geoffrey Precourt
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