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ISBN10: 0071639969 | ISBN13: 9780071639965

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THE RIGHT PHRASE FOR THERIGHT SITUATION—EVERY TIME Your new business strategy isn’t going to sell itself. It’s up to you to convincetop decision makers to take the organization in the right direction. This isthe most important presentation of your career, and your choice of words andphrases will mean the difference between success and failure. Perfect Phrases for Presenting Business Strategies provides the language youneed to: Grab your audience’s attention in the first few seconds Summarize your strategy in two sentences Prove that your plan is a plan for growth Explain the costs and resources involved Detail the profits your company will make Use Perfect Phrases for Presenting Business Strategies as a springboard for bothorganizational and personal success!
1. Craft the Opening Statement
2.Introduce the Strategy
3.Address Listeners Predispositions
4.Show the Strategy as a Response
5.Demonstrate a Good Fit
6.Explain the Key Elements
7.Detail the Advnatages
8.Ask for Action
Part Two: Presenting Strategies with Operational Impact
9. Craft the Opening Statement
10.Introduce the Strategy
11.Address Listeners Predispositions
12.Show the Strategy as a Response
13.Demonstrate a Good Fit
14.Explain the Key Elements
15.Detail the Advnatages
16.Ask for Action
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