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ISBN10: 1260402223 | ISBN13: 9781260402223

ISBN10: 1260402223
ISBN13: 9781260402223
* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.
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New and better than ever, Launching the Imagination treats design as both a verb and a noun - as both a process and a product. Design is deliberate - a process of exploring multiple solutions and choosing the most promising option. Through an immersion in 3-D concepts students are encouraged to develop methods of thinking visually that will serve them throughout their studies and careers.
Building on strengths of the previous five editions Launching the Imagination 6e is even more:
Concise. Content has been refined so that maximum content can be communicated as clearly and concisely as possible.
Colorful. In addition to the full color used throughout the book, the writing is livelier than that in most textbooks. Analogies expand communication, and every visual example has been carefully selected for maximum impact.
Comprehensive. Launching the Imagination is the only foundational text with full sections devoted to critical and creative thinking and to time-based design. The photo program is global, represents a myriad of stylistic approaches, and prominently features design and media arts as well as more traditional art forms.
Contemporary. More than half of the visual examples represent artworks completed since 1970, and over 100 represent works completed since 2000
Compelling. Interviews with exemplars of creativity have always been an important feature of this book. Three of the best past profiles have been revised and a new profile has been added. Now inserted into the body of the text, each interview deliberately builds on its chapter content. In Chapter Five, designer Steve Quinn describes the seven-step sequence he uses in developing websites, logos, and motion graphics. In Chapter 8, Jim Elniski describes The Greenhouse Chicago, an innovative home that is both highly energy efficient and elegant. In Chapter 11, ceramicist David MacDonald describes his influences and work process. And, in the new profile in Chapter 6, artist Sara Mast describes an ambitious art and science collaboration begun in celebration of the ideas of Albert Einstein.
Almost fifty new images have been added, representing major contemporary artists and designers including Wolfgang Buttress, Do Ho Suh, Garo Antresian, Janet Ballweg, Phoebe Morris, Alain Cornu, and Natalya Zahn.
Preface xx
Introduction xvi
Part 2: Concepts andCritical Thinking
Chapter 5: Problem Seeking and Problem Solving
Chapter 6: Cultivating Creativity
Chapter 7: Developing Critical Thinking
Chapter 8: Constructing Meaning
Part 3:Three-Dimensional Design
Chapter 9: Three-Dimensional Design Elements
Chapter 10: Principles of Three-DimensionalDesign
Chapter 11: Materials and Methods
Chapter 12: Physical and Cerebral
NOTES
GLOSSARY
PHOTO CREDITS
INDEX
Introduction xvi
Part 2: Concepts andCritical Thinking
Chapter 5: Problem Seeking and Problem Solving
Chapter 6: Cultivating Creativity
Chapter 7: Developing Critical Thinking
Chapter 8: Constructing Meaning
Part 3:Three-Dimensional Design
Chapter 9: Three-Dimensional Design Elements
Chapter 10: Principles of Three-DimensionalDesign
Chapter 11: Materials and Methods
Chapter 12: Physical and Cerebral
NOTES
GLOSSARY
PHOTO CREDITS
INDEX
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