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Entrepreneurship https://www.mheducation.com/cover-images/Jpeg_400-high/1265332258.jpeg 12 2024 9781265332259 The 12th edition of <i>Entrepreneurship</i> provides an understanding of the people and processes that create and grow new ventures on an international basis. It focuses on the risk and effort of creating something new and overcoming inertia through each of its five major sections: The Entrepreneurial Perspective, From the Idea to the Opportunity, From the Opportunity to the Business Plan, From the Business Plan to Funding the Venture, and From Funding the Venture to Launching, Growing and Ending the New Venture.&nbsp;&nbsp;<br><br>Each chapter begins with learning objectives and a profile of an entrepreneur whose career is especially relevant to the chapter material. Numerous business examples occur throughout each chapter along with important websites to assist the reader in getting started. Boxed summaries of articles in the news (As Seen in Business News) illustrate the chapter discussions and Ethics boxes discussing ethical issues are found in all the chapters. Each chapter concludes with research tasks, class discussion questions, and selected readings for further research and study.&nbsp;&nbsp;<br><br>At the end of the book is a selection of Cases that can be used along with any chapter, as well as listing of other appropriate cases on a chapter-by-chapter basis.&nbsp;<br>
09781265332259
Entrepreneurship
Entrepreneurship

Entrepreneurship, 12th Edition

ISBN10: 1265332258 | ISBN13: 9781265332259
By Robert Hisrich, Michael Peters and Dean Shepherd
© 2024

Purchase Options:

* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

Instructor Details

The 12th edition of Entrepreneurship provides an understanding of the people and processes that create and grow new ventures on an international basis. It focuses on the risk and effort of creating something new and overcoming inertia through each of its five major sections: The Entrepreneurial Perspective, From the Idea to the Opportunity, From the Opportunity to the Business Plan, From the Business Plan to Funding the Venture, and From Funding the Venture to Launching, Growing and Ending the New Venture.  

Each chapter begins with learning objectives and a profile of an entrepreneur whose career is especially relevant to the chapter material. Numerous business examples occur throughout each chapter along with important websites to assist the reader in getting started. Boxed summaries of articles in the news (As Seen in Business News) illustrate the chapter discussions and Ethics boxes discussing ethical issues are found in all the chapters. Each chapter concludes with research tasks, class discussion questions, and selected readings for further research and study.  

At the end of the book is a selection of Cases that can be used along with any chapter, as well as listing of other appropriate cases on a chapter-by-chapter basis. 

PART 1: THE ENTREPRENEURIAL PERSPECTIVE   

Chapter 1: The Entrepreneurial Mind-Set  

Chapter 2: Corporate Entrepreneurship  

Chapter 3: Generating and Exploiting New Entries  

PART 2: FROM IDEA TO THE OPPORTUNITY  

Chapter 4: Creativity and the Business Idea  

Chapter 5: Identifying and Analyzing Domestic and International Opportunities  

Chapter 6: Protecting the Idea and Other Legal Issues for the Entrepreneur  

PART 3: FROM THE OPPORTUNITY TO THE BUSINESS PLAN  

Chapter 7: The Business Plan: Creating and Starting the Venture  

Chapter 8: The Marketing Plan  

Chapter 9: The Organizational Plan  

Chapter 10: The Financial Plan  

PART 4: FROM THE BUSINESS PLAN TO FUNDING THE VENTURE  

Chapter 11: Sources of Capital  

Chapter 12: Informal Risk Capital, Venture Capital, and Going Public  

PART 5: FROM FUNDING THE VENTURE TO LAUNCHING, GROWING, AND ENDING THE NEW VENTURE  

Chapter 13: Strategies for Growth and Managing the Implications of Growth  

Chapter 14: Accessing Resources for Growth from External Sources  

Chapter 15: Succession Planning and Strategies for Harvesting and Ending the Venture  

PART 6: CASES 



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About the Author

Robert Hisrich

Robert D. Hisrich is the Garvin Professor of Global Entrepreneurship and Director of the Walker Center for Global Entrepreneurship at Thunderbird. He is also president of H&B Associates, a marketing and management consulting firm he founded.

Professor Hisrich received his B.A. from DePauw University, his M.B.A. and Ph.D. degrees from the University of Cincinnati, and honorary doctorate degrees from Chuvash State University (Russia) and the University of Miskolc (Hungary). Prior to joining Thunderbird, Dr. Hisrich held the A. Malachi Mixon, III Chaired Professor of Entrepreneurial Studies at the Weatherhead School of Management, Case Western Reserve University. Dr. Hisrich was a Fulbright Professor at the International Management Center in Budapest, Hungary in 1989. In 1990-91 he was again named a Fulbright Professor in Budapest at the Foundation for Small Enterprise Economic Development, where he also held the Alexander Hamilton Chair in Entrepreneurship. Dr. Hisrich has held visiting professorships at: the University of Ljubljana (Slovenia); the Technical University of Vienna (Austria); the University of Limerick (Ireland); the Queensland University of Technology (Australia); The University of Puerto Rico; and the Massachusetts Institute of Technology.

He has authored or co-authored twenty-five books, including Entrepreneurship: Starting, Developing, and Managing a New Enterprise (translated into nine languages and now in its seventh edition), The 13 Biggest Mistakes that Derail Small Businesses and How to Avoid Them and Marketing. Dr. Hisrich has written over 300 articles on entrepreneurship, international business management, and venture capital, which have appeared in such journals as The Academy of Management Review, California Management Review, Columbia Journal of World Business, Journal of Business Venturing, Sloan Management Review, and Small Business Economics. He has served on the editorial boards of The Journal of Business Venturing, Entrepreneurship Theory and Practice, Journal of Small Business Management, and Journal of International Business and Entrepreneurship. Besides designing and delivering management and entrepreneurship programs to U.S. and foreign businesses and governments, particularly in transition economies, Dr. Hisrich has instituted academic and training programs such as the university/industry training program in Hungary, a high school teachers entrepreneurship training program in Russia, an Institute of International Entrepreneurship and Management in Russia, and an Entrepreneurship Center in Ukraine.

Michael Peters

Dean Shepherd

Dean A. Shepherd. University of Colorado

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