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Microeconomics
Microeconomics

Microeconomics

ISBN10: 1265271445 | ISBN13: 9781265271442
By Campbell McConnell, Stanley Brue and Sean Flynn

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* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

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Optimize your outcomes. With McConnell/Brue/Flynn, improving outcomes has never been simpler. If given the chance to work harder or smarter, which would you choose? This product’s modern approach makes learning and applying economics easier for instructors and students alike. From real-life examples to cutting-edge digital learning resources, such as interactive graphs, Adaptive Learning Assignments and much more, McConnell offers a student-centered learning environment that presents the subject matter in new and engaging ways. For instructors, a fully supportive teaching package does the heavy lifting so you can focus on what you love. 

PART ONE: INTRODUCTION TO ECONOMICS AND THE ECONOMY 
Chapter 1: Limits, Alternatives, and Choices 
Chapter 2: The Market System and the Circular Flow 

PART TWO: PRICE, QUANTITY, AND EFFICIENCY 
Chapter 3: Demand, Supply, and Market Equilibrium 
Chapter 4: Market Failures Caused by Externalities and Asymmetric Information 
Chapter 5: Public Goods, Public Choice, and Government Failure 

PART THREE: CONSUMER BEHAVIOR 
Chapter 6: Elasticity 
Chapter 7: Utility Maximization 
Chapter 8: Behavioral Economics 

PART FOUR: MICROECONOMICS OF PRODUCT MARKETS 
Chapter 9: Businesses and the Costs of Production 
Chapter 10: Pure Competition 
Chapter 11: Pure Monopoly 
Chapter 12: Monopolistic Competition 
Chapter 13: Oligopoly and Strategic Behavior 
Chapter 14: Internet Oligopoly: Networks and Platforms 
Chapter 15: Technology, R&D, and Efficiency 

PART FIVE: MICROECONOMICS OF RESOURCE MARKETS AND GOVERNMENT
Chapter 16: The Demand for Resources 
Chapter 17: Wage Determination 
Chapter 18: Rent, Interest, and Profit 
Chapter 19: Environmental Economics
Chapter 20: Public Finance: Expenditures and Taxes 

PART SIX: MICROECONOMIC ISSUES AND POLICIES 
Chapter 21: Antitrust Policy and Regulation 
Chapter 22: Agriculture: Economics and Policy 
Chapter 23: Income Inequality, Poverty, and Discrimination 
Chapter 24: Health Care 
Chapter 25: Immigration 

PART SEVEN: INTERNATIONAL ECONOMICS 
Chapter 26: International Trade 
Chapter 27: The Balance of Payments, Exchange Rates, and Trade Deficits
Chapter 28: The Economics of Developing Countries 

*Bold Chapters Denote Core Topics 
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About the Author

Campbell McConnell

Cambell R. McConnell earned his Ph.D. at the University of Iowa after receiving degrees from Cornell College and the University of Illinois. He taught at the University of Nebraska–Lincoln from 1953 until his retirement in 1990. He was also coauthor of Contemporary Labor Economics and Essentials of Economics. He was a recipient of both the University of Nebraska Distinguished Teaching Award and the James A. Lake Academic Freedom Award and served as president of the Midwest Economics Association. Professor McConnell was awarded an honorary Doctor of Laws degree from Cornell College in 1973 and received its Distinguished Achievement Award in 1994. He was also a jazz expert and aficionado until his passing in 2019.


Stanley Brue

Stanley L. Brue did his undergraduate work at Augustana College (South Dakota) and received its Distinguished Achievement Award in 1991. He received his Ph.D. from the University of Nebraska–Lincoln. He is retired from a long career at Pacific Lutheran University, where he was honored as a recipient of the Burlington Northern Faculty Achievement Award. Professor Brue has also received the national Leavey Award for excellence in economics education. He has served as national president and chair of the Board of Trustees of Omicron Delta Epsilon International Economics Honorary. He is coauthor of Economic Scenes, fifth edition (Prentice-Hall); Contemporary Labor Economics, twelfth edition; Essentials of Economics, fourth edition and The Evolution of Economic Thought, eighth edition (Cengage Learning). For relaxation, he enjoys international travel, attending sporting events, and going on fishing trips.

Sean Flynn

Sean M. Flynn did his undergraduate work at the University of Southern California before completing his Ph.D. at U.C. Berkeley, where he served as the Head Graduate Student Instructor for the Department of Economics after receiving the Outstanding Graduate Student Instructor Award. He teaches at Scripps College (of the Claremont Colleges) and is the author of Economics for Dummies, third edition (Wiley); Essentials of Economics, fourth edition; and The Cure That Works: How to Have the World’s Best Healthcare—at a Quarter of the Price (Regnery). His research interests include behavioral finance, behavioral economics, and health care economics. An accomplished martial artist, Sean has coached five of his students to national championships and is the author of Understanding Shodokan Aikido. Other hobbies include running, traveling, and cooking.

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