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ISBN10: 1266477691 | ISBN13: 9781266477690

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Microeconomics 2025 release is specifically designed to help today’s students succeed in the principles of economics course and grasp economics concepts they can apply in their daily lives.
David Colander’s trademark colloquial approach focuses on modern economics, institutions, history, and modeling. He presents and applies economic models, but also encourages students to think about model nuances, building their critical thinking skills and applying models to the real world.
Content in this text is organized around learning objectives to make it easier for students to understand the material and for instructors to build assignments within Connect. Through Connect and SmartBook, students will find engaging activities, helpful tutorial videos, and learning resources at that moment of need.
1. Economics and Economic Reasoning
2. The Production Possibility Model, Trade, and Globalization
Appendix: Graphish: The Language of Graphs
3. Economic Institutions Appendix: The History of Economic Systems
4. Supply and Demand
5. Using Supply and Demand
Appendix: Algebraic Representation of Supply, Demand, and Equilibrium
PART II: MICROECONOMICS
THE POWER OF TRADITIONAL ECONOMIC MODELS
6. Describing Supply and Demand: Elasticities
7. Taxation and Government Intervention
8. Market Failure versus Government Failure
INTERNATIONAL ECONOMIC POLICY ISSUES
9. Comparative Advantage, Exchange Rates, and Globalization
10. International Trade Policy
PRODUCTION AND COST ANALYSIS
11. Production and Cost Analysis I
12. Production and Cost Analysis II
Appendix: Isocost/Isoquant Analysis
MARKET STRUCTURE
13. Perfect Competition
14. Monopoly and Monopolistic Competition
Appendix: The Algebra of Competitive and Monopolistic Firms
15. Oligopoly and Antitrust Policy
15W. Politics and Economics: The Case of Agricultural Markets
16. Real-World Competition and Technology
FACTOR MARKETS
17. Work and the Labor Market Appendix: Derived Demand
Chapter 17W: Nonwage and Asset Income: Rents, Profits, and Interest
18. Who Gets What? The Distribution of Income
CHOICE AND DECISION MAKING
19. The Logic of Individual Choice: The Foundation of Supply
and Demand
Appendix: Indifference Curve Analysis
20. Game Theory, Strategic Decision Making, and Behavioral Economics
Appendix: Game Theory and Oligopoly
MODERN ECONOMIC THINKING
21. Thinking Like a Modern Economist
22. Behavioral Economics and Modern Economic Policy
23. Microeconomic Policy, Economic Reasoning, and Beyond
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