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Introduction To Business, Student Edition

Introduction To Business, Student Edition

National Edition
MHID: 0078747686 | ISBN 13: 9780078747687
Grades: 9 - 12

Payment Options: During checkout, you can pay with a P.O. (simply enter the number), Credit Card, or PayPal.

The most comprehensive introductory high school business book on the market!

All Features

Integrated Academic Skills help teachers reinforce student learning to help meet NCLB guidelines and provide rigor.

Research-based Reading Strategies help students improve reading skills and comprehend key concepts and information.

Partnerships with Standard and Poor's and BusinessWeek provide real-world activities that bring relevance to learning.

Current topics such as globalization, ethics, technology, and cultural diversity are covered.

Glencoe Introduction to Business © 2008


Unit 1 - The Economy and You

Chapter 1: Basic Economic Concepts

Chapter 2: Economic Resources and Systems

Chapter 3: Economic Activities in a Changing World

Chapter 4: Business Ethics and Social Responsibilities

Unit 2 - Owning and Operating a Business

Chapter 5: Entrepreneurship and Small Business

Chapter 6: Business Ownership and Operations

Chapter 7: Business Management

Chapter 8: Leadership in Management

Chapter 9: The Impact of Technology in Education

Unit 3 - Influences on Business

Chapter 10: Business in a Global Economy

Chapter 11: The Role of Government in Business

Chapter 12: Money and Financial Institutions

Unit 4 - Marketing

Chapter 13: Marketing in Today’s World

Chapter 14: Advertising: The Art of Attracting an Audience

Unit 5 - Human Resources

Chapter 15: Human Resources Management

Chapter 16: Culture and Diversity in Business

Unit 6 - Financial and Technological Resources

Chapter 17: Managing Business Finances

Chapter 18: Technology in the Workplace

Chapter 19: Basic Computers

Unit 7 - Career Planning in a Global Economy

Chapter 20: Developing a Career Plan

Chapter 21: Getting a Job

Unit 8 - Buying Goods and Services

Chapter 22: Making Consumer Decisions

Chatper 23: Consumer Rights and Responsibilities

Chapter 24: Protecting Consumers

Unit 9 - Credit

Chapter 25: The Basics of Credit

Chapter 26: How to Get and Keep Credit

Chapter 27: Credit and the Law

Unit 10 - Money Management

Chapter 28: Managing Personal Finances

Chapter 29: Checking Accounts

Chapter 30: Savings Accounts

Chapter 31: Investing in Bonds and Stocks

Chapter 32: Real Estate and Other Investment Options

Unit 11 - Risk Management

Chapter 33: The Basics of Risk Management

Chapter 34: Vehicle and Property Insurance

Chapter 35: Life and Health Insurance