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ISBN10: 1266598448 | ISBN13: 9781266598449

Connect Master Principles of Economics Online Access

By Carlos J. Asarta and Roger Butters
ISBN10: 1266598448
ISBN13: 9781266598449
2024 Release

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Connect 180 Days Access (Standard)
ISBN10: 1260933008 | ISBN13: 9781260933000
  • Digital access to a comprehensive online learning platform
  • Includes homework, study tools, eBook, and adaptive assignments
  • Download the free ReadAnywhere app to access the eBook offline
  • Check with your instructor to see if a discounted loose-leaf version is available for purchase within Connect for an additional charge.
$122.16
$160.51

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ISBN10: 1260933008 | ISBN13: 9781260933000

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  • Integrates in your LMS.
  • Prebuilt courses, presentation slides and instructor resources.
  • Test question banks, adaptive assignments, essay prompts, video content and more interactive exercises specific to your course subject.
  • eBook access (with included ReadAnywhere app).
  • Print book add-on availability.
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Product Information

Connect Master: Principles of Economics is the first all-digital learning solution that takes students beyond basic knowledge to mastery of foundational concepts through adaptive learning with just-in-time resources paired with practical assessments. 280 topics are anchored with short (2-4 minutes), engaging high-quality video and deliberately designed learning resources, homework, assessment, and applied learning exercise that can be used standalone to fit any course, scope, sequence, and delivery. All videos are assignable in Connect Master and have mirrored versions in Spanish.

1.  Fundamentals
2.  Institutions and the Marketplace
3.  Demand
4.  Supply
5.  Market Equilibrium and Policy
6.  Market Efficiency
7.  Elasticity
8.  Market Failures
9.  Consumer Choice
10. Production
11. Perfect Competition
12. Pure Monopoly
13. Monopolistic Competition and Oligopoly
14. The Demand for Resources
15. Resource Prices and Utilization
16. Public Finance
17. Measuring Output and Income
18. Economic Growth
19. Business Cycles, Unemployment, and Inflation
20. Aggregate Expenditures Model
21. Aggregate Demand and Aggregate Supply
22. Fiscal Policy
23. Money
24. Monetary Policy -Traditional Approach
25. Monetary Policy - Ample Reserves Approach
26. Competing Views in Macroeconomic Theory
27. International Trade
28. International Finance

About the Author

Carlos J. Asarta

Dr. Carlos J. Asarta is the Bank of America Chaired Professor of Business and the James B. O’Neill Director of the Center for Economic Education and Entrepreneurship (CEEE). A tenured professor in the Department of Economics, Asarta also serves as special advisor to the dean in Lerner College of Business and Economics. Carlos holds master’s and Ph.D. degrees in economics from the University of Nebraska-Lincoln. His scholarly work focuses on the areas of economic education, technology in the classroom and financial literacy. His research has been published in academic journals such as The Internet and Higher Education, AEA Papers and Proceedings, Journal of Economic Education, Academy of Management Learning & Education and Decision Sciences Journal of Innovative Education.Dr. Asarta is the recipient of several teaching, service and research awards, including: the Henry H. Villard Research Award from the National Association of Economic Educators; the Lerner College Outstanding Outreach/Service Award from the University of Delaware; and the Association of Students of the University of Nebraska Outstanding Educator of the Year Award. Carlos is a member of the Society of Economic Educators and president of the Delaware Council on Economic Education.

Roger Butters

Dr. Roger B. Butters is the Walter Williams Chair in Free Market Economics and an Associate Professor of Economics at Hillsdale College.  He received his B.A. in Economics and Portuguese from Brigham Young University, a M.S. from the Marriot School of Management, and M.S. and Ph.D. in Economics from the University of California, Davis. An accomplished author, Dr. Butters has published articles on the assessment of knowledge, teacher education, online vs. paper and pencil testing, and real-estate spill overs, to name a few.  He is the author of the first ever all digital product for teaching economics at the college level and has also authored several standardized tests for measuring economic knowledge.  Roger has received many awards recognizing his work, including the Phillip Saunders “Best Research Paper” award, and the “Rising Star” award, to name a few.  The former President of the Nebraska Council on Economic Education, he was given the title of “Admiral” in the “Navy of the Great State of Nebraska” for his work promoting economic literacy.


Dr. Butters narrated over half of the English-language videos and is lead author for the macroeconomics content of Asarta/Butters.

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