Data Analytics in Accounting



Enhance your student’s employability and critical thinking skills by incorporating Data Analytics into your Accounting curriculum every step of the way.


Get Your Students Career Ready




We continue to hear that employability skills and critical thinking skills are extremely important for student success after graduation. Based on this research, we have implemented ways to incorporate data analytics throughout the Accounting curriculum, slowly building up students’ skill sets and comprehension from the introductory level all the way up through capstone courses.


The Next Frontier in Data Analytics, The Journal of Accountancy

Resources to take your students beyond….



McGraw Hill’s Data Analytics for Accounting is designed to progressively build a student’s data analytics skills and comprehension from the introductory level all the way up through capstone courses. Our consistent digital tools are unique to the needs of each course area and are assignable within connect, with a majority of them being auto-gradable.

Overview



We have 5 different types of assignments in many of the core course areas, that all build on one another. These consistent digital tools are unique to the needs of each course area and are assignable within connect, with a majority of them being auto-gradable. As students move up this staircase of our core data analytics content, it mirrors their climb in the Accounting curriculum and the growth in their skills. Each assignment type adds a bit more level of understanding than the last, becoming more robust and fostering higher-order thinking. Check out the following tabs to learn more about our Data Analytics offer within Connect.

2. Data Visualizations



The lowest level of our Data Analytics offer will be our Data Visualizations, where students are interpreting accounting data from looking at static visualizations and making conclusions.

Tableau Dashboard Activities



Tableau Dashboard Activities have students looking and manipulating an active dashboard and answering scenario-based questions.

Excel Analytics



Excel Analytics assignments will go beyond basic data manipulations and excel skills. Students will be working with complex data sets in Excel to analyze data sets and derive solutions.

Applying Tableau



Applying Tableau assignments give students hands-on usage and skill-building within the free Tableau software. Students then have to answer critical-thinking and calculation questions, requiring manipulation and interpretation of data sets.

Applying Power BI



Applying Power BI introduces and teaches students to drive better business decisions by analyzing data for insights. Students create their own reports and dashboards, harnessing data to tell a compelling business story.

Excel Tools



In addition to our four Data Analytics tools, we also have Excel assignment types available within Connect.

  • Excel Simulations allow students to practice their Excel skills, such as basic formulas and formatting, within the context of accounting. When enabled by the instructor, these questions feature animated, narrated Help and Show Me tutorials.

  • Applying Excel enables students to work select chapter problems or examples in Excel. These problems are assignable in Connect and give students instant feedback as they work through assignments in Excel. Accompanying Excel videos teach students how to use Excel and the primary functions needed to complete each assignment. Short assessments can be assigned to test student comprehension of key Excel skills.

  • COMING SOON! Excel Online will be fully integrated into Connect and auto-graded for both correctness and formulas. Our Excel integration delivers on seamless Excel access paired with the power of the Connect platform’s auto-grading.

Hear What Students & Instructors Have to Say!




“The Data Analytics tools provided by McGraw Hill have substantially improved students’ career readiness. Students now employed at Big 4 firms have commented when returning to campus for recruiting events how exposure to these Data Analytics tools, such as Tableau, have made their first- and second-year experiences as auditors much richer and more straightforward and prepared them for quick advancement to Senior and Manager. I have since introduced the Data Analytics cases throughout the semester and as a regular part of students’ assignments so that students know that analytics is a part of, and not distinct from, the rest of financial accounting.” – Benjamin Anderson, Assistant Professor of Accounting at San Jose State University

“The accounting profession has definitely shifted to a world where knowledge of analytics and comfort with big data are now a must have skill. I currently teach accounting analytics as a standalone course in addition to integrating analytics and technology in my other classes. I have been impressed and excited that McGraw Hill has incorporate Excel Analytics and Tableau Analytics (both from a user and creator perspective) to pretty much all of their accounting courses. The ability to integrate these activities into the classroom seamlessly and as an augmentation to as opposed to replacement of skills is invaluable.” – Jacob Shortt, Assistant Professor of Practice at Virginia Tech.


Explore Data Analytics for Accounting Courses

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