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The Complete Book of Perfect Phrases for High-Performing Sales Professionals

ISBN10: 0071636099 | ISBN13: 9780071636094

The Complete Book of Perfect Phrases for High-Performing Sales Professionals
ISBN10: 0071636099
ISBN13: 9780071636094
By Robert Bacal and William Brooks

Step 1 . Download Adobe Digital Editions to your PC or Mac desktop/laptop.

Step 2. Register and authorize your Adobe ID (optional). To access your eBook on multiple devices, first create an Adobe ID at account.adobe.com. Then, open Adobe Digital Editions, go to the Help menu, and select "Authorize Computer" to link your Adobe ID.

Step 3. Open Your eBook. Use Adobe Digital Editions to open the file. If the eBook doesn’t open, contact customer service for assistance.

The Right Phrase forEvery Sales Situation A powerful command of words is the number one requirement for succeeding in the field of sales. Whether you’re cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in sayingthe right thing to the right person at the right time. The CompleteBook of Perfect Phrases for High-Performing Sales Professionals isthe ultimate field guide for speaking and writing your way to salessuccess. You’ll find perfect phrases for: Lead Generation Turn cold calls into profitable relationships Expand your customer base Write engaging letters and e-mails Sales Calls Get access to decision makers Present your product in compelling language Resist objections and stalling tactics Customer Service Develop a rapport with every client Handle the most difficult of customers Close every conversation on a positive note

Perfect Phrases for Lead Generation
•Customize phrases for the 25 types of clients
•Phrases for direct prospecting-using the right words to turn cold calls into cash
•What to say to expand your customer base-and grow your sales-faster, bigger, and better
Perfect Phrases for the Sales Call
•Get past gatekeepers and sell to the decision makers
•Present your product or service in the best light
•Handle objections, stalling, and other delaying tactics
•Build trust and cultivate relationships
Perfect Phrases for Customer Service
•Clear explanations of the reasons for difficult customer behaviors
•Successfully handle even the most cantankerous customers
•101 dialogues and scripts organized according to types of difficult behaviors, usable as is or as part of a training program, and easily tailored to any industry and company culture

Need support?   We're here to help - Get real-world support and resources every step of the way.

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