My Account Details
Content Process
Creating High-Quality Content for Instructors and Students
For more than 120 years, McGraw Hill Higher Education has developed and produced high-quality course materials for instructors and students. Authors, contributors, and subject matter experts have partnered with our McGraw Hill team of product developers, portfolio managers, and production staff to embark on the creation and delivery of engaging, efficient, and effective digital learning experiences and validated assessments for undergraduate courses in higher education. Product developers oversee content quality by developing, concepting, and shaping intellectual property for print and digital delivery while serving as the point person for coordinating the efforts of authors, contributors/SMEs, and production & digital platform teams.
Whether you are creating long-form reading experiences, adaptive content, formative assessments, or immersive digital activities, you will collaborate closely with our skilled team in every step of the content journey.
Steps to Create Content
1. Research & Planning
2. Launch
3. Development
4. Production
5. Live
6. Maintenance
What’s Involved?
Once on the team, your partnership with McGraw Hill in developing first-class content will be a remarkable and rewarding journey. The accompanying graphic is a high-level view of the content process---from your initial launch meeting with team members, onward to development of content, and finally to print and digital output and delivery on a variety of platforms. There will be many stages in between, but in working with team members and their expertise in specific areas such as development, design, copyediting, proofreading, quality control, etc., you will be directly contributing to student success!
Designing Products with Every Student in Mind
At McGraw Hill, we help bring new possibilities to everyone through accessible learning experiences.
Accessibility and Universal Design are central to our development, helping us create user-friendly content and tools that meet the needs of all learners.
Key elements of our accessibility efforts include:
Collaborative Partnerships
Alongside our internal accessibility team, we work with respected third-party experts for consultation and objective accessibility evaluations.
eBooks
Our eBooks are designed from the ground up with accessibility in mind. They support assistive technologies, offer consistent navigation and zoom features, and include built-in Read-Aloud functionality.
PowerPoints
Our PowerPoint materials meet WCAG AA standards, ensuring compatibility with assistive technologies across our product range.
Videos
Our higher education videos include closed captions and transcripts. Newly-created videos also feature described transcripts, which are enhanced to include description of action or key visual scenes.
