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Meet the Richardson Business Analytics Author Team

Learn more about the Richardson Business Analytics materials for your course.

Vernon Richardson

Vernon J. Richardson is a Distinguished Professor of Accounting and the G. William Glezen Chair in the Sam M. Walton College of Business at the University of Arkansas and a visiting professor at Baruch College. He received his BS. Master’s of Accountancy, and MBA from Brigham Young University and a PhD in accounting from the University of Illinois at Urbana-Champaign. He has taught students at the University of Arkansas, University of Illinois, Brigham Young University, and University of Kansas and internationally at Chinese University of Hong Kong Shenzhen, Aarhus University, the China Europe International Business School (Shanghai), Xi'an Jiaotong Liverpool University, and the University of Technology Sydney.

Dr. Richardson is a member of the American Accounting Association. He has served as president of the American Accounting Association Information Systems section. He previously served as an editor of The Accounting Review and is currently an editor at Accounting Horizons. He has published articles in The Accounting Review, Journal of Information Systems, Journal of Accounting and Economics, Contemporary Accounting Research, MIS Quarterly, International Journal of Accounting Information Systems, Journal of Management Information Systems, Journal of Operations Management, and Journal of Marketing. Dr. Richardson is also a co-author of McGraw-Hill’s Introduction to Data Analytics for Accounting, Data Analytics for Accounting, and Introduction to Business Analytics textbooks.

Marcia Watson

Marcia Weidenmier Watson is the Jesse H. Jones Professor Accounting in the Michael Neidorff School of Business at Trinity University. She received her BBA in accounting from the College of William and Mary, and both an MBA in information systems management and accounting and a PhD in accounting from the University of Texas at Austin. She has taught at the University of Texas at Austin, TCU, Mississippi State University, UNC Charlotte, and Trinity University. Prior to receiving her PhD, Dr. Watson was a financial systems consultant for Price Waterhouse, now PricewaterhouseCoopers.

A member of the American Accounting Association, she served as newsletter editor for the American Accounting Association Information Systems section for 16 years. She serves on the editorial boards of Issues in Accounting Education and the Journal of Accounting Education. She has published articles in Accounting Horizons, Advances in Management Accounting, Issues in Accounting Education, International Journal of Accounting Information Systems, MIS Quarterly, Journal of Accountancy, Journal of Accounting Education, Journal of Information Systems, and Strategic Finance. She also has had several cases published in Case Studies in Forensic Accounting and Fraud Auditing.

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