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The fastest way to learn Understanding Business: The Core Authors: William Nickels and James McHugh and Susan McHugh

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Authors: William Nickels and James McHugh and Susan McHugh

ISBN13: 9781264059591, ©2021

Chapter 1 Exploring the Business Environment and Economics

Chapter 2 Doing Business in Global Markets

Chapter 3 Demanding Ethical and Socially Responsible Behavior

Chapter 4 How to Form a Business

Chapter 5 Entrepreneurship and Starting a Small Business

Chapter 6 Management and Leadership

Chapter 7 Structuring Organizations for Today's Challenges

Chapter 8 Production and Operations Management

Chapter 9 Motivating Employees

Chapter 10 Human Resource Management: Finding and Keeping the Best Employees

Chapter 11 Marketing: Helping Buyers Buy

Chapter 12 Managing the Marketing Mix: Product, Price, Place, and Promotion

Chapter 13 Using Technology to Manage Information

Chapter 14 Understanding Accounting and Financial Information

Chapter 15 Financial Management

Chapter 16 Money, Financial Institutions, and the Federal Reserve

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