Strategic Management4th Edition
By Frank Rothaermel
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• Improve student learning outcomes using Connect, our easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.
• Engage students in practical and relevant application of theory using a holistic Analysis, Formulation, and Implementation (AFI) Strategy Framework.
• Customize course materials via Create by adding select chapters, mini-cases, full-length cases that accompany the text or additional premier third party cases from Harvard, Darden, Ivey, MIT Sloan, NACRA, etc.
PART ONE: ANALYSIS
CHAPTER 1: What Is Strategy?
CHAPTER 2: Strategic Leadership: Managing the Strategy Process
CHAPTER 3: External Analysis: Industry Structure, Competitive Forces, and Strategic Groups
CHAPTER 4: Internal Analysis: Resources, Capabilities, and Core Competencies
CHAPTER 5: Competitive Advantage, Firm Performance, and Business Models
PART TWO: FORMULATION
CHAPTER 6: Business Strategy: Differentiation, Cost Leadership, and Blue Oceans
CHAPTER 7: Business Strategy: Innovation, Entrepreneurship, and Platforms
CHAPTER 8: Corporate Strategy: Vertical Integration and Diversification
CHAPTER 9: Corporate Strategy: Strategic Alliances, Mergers and Acquisitions
CHAPTER 10: Global Strategy: Competing Around the World
PART THREE: IMPLEMENTATION
CHAPTER 11: Organizational Design: Structure, Culture, and Control
CHAPTER 12: Corporate Governance and Business Ethics
PART FOUR: MINICASES
PART FIVE: FULL-LENGTH CASES