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How to Get Ahead: A Proven 6-Step System to Unleash Your Personal Brand and Build a World-Class Network so Opportunities Come to You
How to Get Ahead: A Proven 6-Step System to Unleash Your Personal Brand and Build a World-Class Network so Opportunities Come to You

How to Get Ahead: A Proven 6-Step System to Unleash Your Personal Brand and Build a World-Class Network so Opportunities Come to You, 1st Edition

ISBN10: 1260441849 | ISBN13: 9781260441840
By Zak Slayback
© 2019

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* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

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Turbocharge your professional success and accelerate your career.

This practical guide cuts the fluff and gives you real, tangible, actionable steps you can take to build your own world-class network. Even if you think the terms “personal branding” or “networking” sound sleazy, How to Get Ahead teaches you how to earn more, learn more, get more done, and set yourself up for long-term career success.


Stop spinning your wheels and set professional goals that you can actually achieve.
Identify, reach out to, and learn from mentors, teachers, and advisors to shave years off your learning and avoid painful mistakes.
Eliminate overwhelm and burnout through a personalized project management system
Identify and signal your skills and expertise to unleash your own personal brand.
Discover The “Seven Deadly Sins of Networking” that kill your chances of building a world-class network—and how to avoid them.
Tap into your own personal network and get introductions influential people—even if you hate “networking.”
Make people want to work with you—even if you hate “pitching.”

Whether you’re an employee, a business owner, an academic, a student, or an aspiring “digital nomad,” this book gives you the steps to set up your own system for professional success.


Introduction: Why Do Most Career Books Suck?

Find Your Focus, Get a Clear Path to Meaningful
Goals, and Know Exactly What to Do to Get Ahead
Learn a step- by- step system for setting meaningful and useful
professional goals. Learn how to make a plan to achieve those goals
and stop spinning your wheels in your career.

Shave Years off Your Learning Curve, Learn from
the Best, and Land Great Mentors
Learn exactly how to reach out to the three types of people from whom
you need to learn. Know what to say to them to make them want to
work with you.

CHAPTER 3 Execute
Focus on the Work That Matters, Avoid Burnout,
and Feel Confident About Tackling Any New Project
Learn a reliable way to prevent burnout and get all of your big projects
done without massively changing your habits.

CHAPTER 4 Signal
Unleash a Personal Brand that Grows Your
Network, Brings You Opportunities, and Makes the
Right People Want to Work with You
This chapter is split into two parts. Read the first half to figure out how
to establish a personal brand online. Read the second half to learn
advanced tactics for growing your personal brand.
9781260441840_Slayback_P5.indd 7 5/24/19 7:17 AM

CHAPTER 5 Connect
Build a World- Class Network Without Feeling
Sleazy, Get Busy People to Talk to You, and Have
Fun Doing It
Even if you hate “networking,” you can build a world- class network
while having fun. Use email scripts from this chapter to immediately
get started.

Build Your Unfair Advantages, Confidently Pitch
Yourself, and Make It Impossible for Others to Tell
You No
Know exactly which opportunities to pursue and which opportunities
to ignore. Learn how to ethically read people’s minds and make them
fight over working with you.

Conclusion: Putting It All Together

Bibliography and Further Reading


About the Author

Zak Slayback

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