Connect Master: Introduction to Business
Connect Master: Introduction to Business

Connect Master: Introduction to Business

1st Edition
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Available for purchase 05/01/2019

ISBN10: 125930924X | ISBN13: 9781259309243


The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

Program Details

1. Fundamentalsof the Business World

2. ActingEthically and Socially Responsible

3. Fundamentalsof Economics and Types of Markets

4. TheDevelopment of the Global Economy

5.  Entrepreneurship: From Startup to Growth

6.  Accounting and Financial Statements

7.  Core Components of Finance and Banking

8.  Securities, Investments, and FinancialLiteracy

9.  Essentials of Leadership and Management

10. OperationsManagement

11. HumanResource Management and Labor Relations

12. OrganizationalBehavior

13. Introductionto Marketing

14. Products

15. Pricing andDistribution

16. PromotionMix: Tools, Goals, and Strategies