- Highlight, take notes, and search
- Download the free ReadAnywhere app for offline & mobile access
- Note: Connect access NOT included. If Connect is required for your course, click the "Learning Platform" tab.
Business Driven Technology 8e provides the ultimate flexibility in tailoring content to the exact needs of your MIS or IT course! Business Driven Technology 8e offers flexibility to customize according to your needs, as well as course and student needs, by covering essential concepts and topics in five core units, while providing additional in-depth coverage via the business and technology plug-ins. Plug-ins are fully developed learning modules that include: student learning outcomes, case studies, business vignettes, and end-of-chapter material such as key terms, individual and group questions and projects, and case study exercises. Each chapter and plug-in is independent so you can: - Cover any or all of the chapters as they suit your purpose. - Cover any or all of the business plug-ins as they suit your purpose. - Cover any or all of the technology plug-ins as they suit your purpose. - Cover the plug-ins in any order you wish.
CHAPTER 1: BUSINESS DRIVEN TECHNOLOGY 6
CHAPTER 2: IDENTIFYING COMPETITIVE ADVANTAGES 21
CHAPTER 3: STRATEGIC INITIATIVES FOR IMPLEMENTING COMPETITIVE ADVANTAGES 36
CHAPTER 4: MEASURING THE SUCCESS OF STRATEGIC INITIATIVES 56
CHAPTER 5: ORGANIZATIONAL STRUCTURES THAT SUPPORT STRATEGIC INITIATIVES 71
CHAPTER 6: VALUING AND STORING ORGANIZATIONAL INFORMATION—DATABASES 99
CHAPTER 7: ACCESSING ORGANIZATIONAL INFORMATION—DATA WAREHOUSES 119
CHAPTER 8: UNDERSTANDING BIG DATA AND ITS IMPACT ON BUSINESS 131
CHAPTER 9: ENABLING THE ORGANIZATION—DECISION MAKING 164
CHAPTER 10: EXTENDING THE ORGANIZATION—SUPPLY CHAIN MANAGEMENT 180
CHAPTER 11: BUILDING A CUSTOMER-CENTRIC ORGANIZATION—CUSTOMER RELATIONSHIP MANAGEMENT 194
CHAPTER 12: INTEGRATING THE ORGANIZATION FROM END TO END—ENTERPRISE RESOURCE PLANNING 209
CHAPTER 13: CREATING INNOVATIVE ORGANIZATIONS 242
CHAPTER 14: EBUSINESS 255
CHAPTER 16: INTEGRATING WIRELESS TECHNOLOGY IN BUSINESS 282
CHAPTER 17: DEVELOPING SOFTWARE TO STREAMLINE OPERATIONS 312
CHAPTER 18: METHODOLOGIES FOR SUPPORTING AGILE ORGANIZATIONS 325
CHAPTER 19: MANAGING ORGANIZATIONAL PROJECTS 338
By prompting students to engage with key concepts, while continually adapting to their individual needs, Connect activates learning and empowers students to take control resulting in better grades and increased retention rates. Proven online content integrates seamlessly with our adaptive technology, and helps build student confidence outside of the classroom.
Available within Connect, SmartBook 2.0 is an adaptive learning solution that provides personalized learning to individual student needs, continually adapting to pinpoint knowledge gaps and focus learning on concepts requiring additional study. SmartBook 2.0 fosters more productive learning, taking the guesswork out of what to study, and helps students better prepare for class. With the ReadAnywhere mobile app, students can now read and complete SmartBook 2.0 assignments both online and off-line. For instructors, SmartBook 2.0 provides more granular control over assignments with content selection now available at the concept level. SmartBook 2.0 also includes advanced reporting features that enable instructors to track student progress with actionable insights that guide teaching strategies and advanced instruction, for a more dynamic class experience.
Your text has great instructor tools, like presentation slides, instructor manuals, test banks and more. Follow the steps below to access your instructor resources or watch the step-by-step video.
- To get started, visit connect.mheducation.com to sign in. (If you do not have an account, request one from your McGraw Hill rep. To find your rep, visit Find Your Rep)
- Then, under "Find a Title," search by title, author, or subject
- Select your desired title, and create a course. (You do not have to create assignments, just a course instance)
- Go to your Connect course homepage
- In the top navigation, select library to access the title's instructor resources