Skip to main content

Humanities, Social Science and Language


Digital Products


Connect®
Course management, reporting, and student learning tools backed by great support.

Connect® Master
Online Learning Without Compromise

McGraw Hill GO
Greenlight learning with this new eBook+

ALEKS®
Personalize learning and assessment

ALEKS® Placement, Preparation, and Learning
Achieve accurate math placement

SIMnet
Ignite mastery of MS Office and IT skills

McGraw-Hill eBook & ReadAnywhere App
Get learning that fits anytime, anywhere

Services


Inclusive Access
Reduce costs and increase success

LMS Integration
Log in and sync up

Math Placement
Achieve accurate math placement

Content Collections powered by Create®
Curate and deliver your ideal content

Custom Courseware Solutions
Teach your course your way

Professional Services
Collaborate to optimize outcomes

Lecture Capture
Capture lectures for anytime access

Remote Proctoring
Validate online exams even offsite

Institutional Solutions
Increase engagement, lower costs, and improve access for your students

Support


General Help & Support Info
Customer Service & Tech Support contact information

Online Technical Support Center
FAQs, articles, chat, email or phone support

Support At Every Step
Instructor tools, training and resources for ALEKS, Connect & SIMnet

Instructor Sample Requests
Get step by step instructions for requesting an evaluation, exam, or desk copy

Platform System Check
System status in real time

Business Driven Technology https://www.mheducation.com/cover-images/Jpeg_400-high/1259924920.jpeg 8 2020 9781259924927 Business Driven Technology 8e provides the ultimate flexibility in tailoring content to the exact needs of your MIS or IT course! Business Driven Technology 8e offers flexibility to customize according to your needs, as well as course and student needs, by covering essential concepts and topics in five core units, while providing additional in-depth coverage via the business and technology plug-ins. Plug-ins are fully developed learning modules that include: student learning outcomes, case studies, business vignettes, and end-of-chapter material such as key terms, individual and group questions and projects, and case study exercises. Each chapter and plug-in is independent so you can: - Cover any or all of the chapters as they suit your purpose. - Cover any or all of the business plug-ins as they suit your purpose. - Cover any or all of the technology plug-ins as they suit your purpose. - Cover the plug-ins in any order you wish.
09781259924927
Business Driven Technology
Business Driven Technology

Business Driven Technology, 8th Edition

ISBN10: 1259924920 | ISBN13: 9781259924927
By Paige Baltzan

Purchase Options:

* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

Additional Product Information:

Business Driven Technology 8e provides the ultimate flexibility in tailoring content to the exact needs of your MIS or IT course! Business Driven Technology 8e offers flexibility to customize according to your needs, as well as course and student needs, by covering essential concepts and topics in five core units, while providing additional in-depth coverage via the business and technology plug-ins. Plug-ins are fully developed learning modules that include: student learning outcomes, case studies, business vignettes, and end-of-chapter material such as key terms, individual and group questions and projects, and case study exercises. Each chapter and plug-in is independent so you can: - Cover any or all of the chapters as they suit your purpose. - Cover any or all of the business plug-ins as they suit your purpose. - Cover any or all of the technology plug-ins as they suit your purpose. - Cover the plug-ins in any order you wish.

About the Author  XI
Preface  XIV
CHAPTER 1: BUSINESS DRIVEN TECHNOLOGY  6
CHAPTER 2: IDENTIFYING COMPETITIVE ADVANTAGES  21
CHAPTER 3: STRATEGIC INITIATIVES FOR IMPLEMENTING COMPETITIVE ADVANTAGES 36
CHAPTER 4: MEASURING THE SUCCESS OF STRATEGIC INITIATIVES  56
CHAPTER 5: ORGANIZATIONAL STRUCTURES THAT SUPPORT STRATEGIC INITIATIVES  71
CHAPTER 6: VALUING AND STORING ORGANIZATIONAL INFORMATION—DATABASES   99
CHAPTER 7: ACCESSING ORGANIZATIONAL INFORMATION—DATA WAREHOUSES  119
CHAPTER 8: UNDERSTANDING BIG DATA AND ITS IMPACT ON BUSINESS  131
CHAPTER 9: ENABLING THE ORGANIZATION—DECISION MAKING  164
CHAPTER 10: EXTENDING THE ORGANIZATION—SUPPLY CHAIN MANAGEMENT   180
CHAPTER 11: BUILDING A CUSTOMER-CENTRIC ORGANIZATION—CUSTOMER RELATIONSHIP MANAGEMENT  194
CHAPTER 12: INTEGRATING THE ORGANIZATION FROM END TO END—ENTERPRISE RESOURCE PLANNING  209
CHAPTER 13: CREATING INNOVATIVE ORGANIZATIONS  242
CHAPTER 14: EBUSINESS  255
CHAPTER 16: INTEGRATING WIRELESS TECHNOLOGY IN BUSINESS  282
CHAPTER 17: DEVELOPING SOFTWARE TO STREAMLINE OPERATIONS  312
CHAPTER 18: METHODOLOGIES FOR SUPPORTING AGILE ORGANIZATIONS  325
CHAPTER 19: MANAGING ORGANIZATIONAL PROJECTS   338


Connect

By prompting students to engage with key concepts, while continually adapting to their individual needs, Connect activates learning and empowers students to take control resulting in better grades and increased retention rates. Proven online content integrates seamlessly with our adaptive technology, and helps build student confidence outside of the classroom.

SmartBook® 2.0

Available within Connect, SmartBook 2.0 is an adaptive learning solution that provides personalized learning to individual student needs, continually adapting to pinpoint knowledge gaps and focus learning on concepts requiring additional study. SmartBook 2.0 fosters more productive learning, taking the guesswork out of what to study, and helps students better prepare for class. With the ReadAnywhere mobile app, students can now read and complete SmartBook 2.0 assignments both online and off-line. For instructors, SmartBook 2.0 provides more granular control over assignments with content selection now available at the concept level. SmartBook 2.0 also includes advanced reporting features that enable instructors to track student progress with actionable insights that guide teaching strategies and advanced instruction, for a more dynamic class experience.

Video tutorial:

Your text has great instructor tools, like presentation slides, instructor manuals, test banks and more. Follow the steps below to access your instructor resources or watch the step-by-step video.

Steps to access instructor resources:

  1. To get started, visit connect.mheducation.com to sign in. (If you do not have an account, request one from your McGraw Hill rep. To find your rep, visit Find Your Rep)
  2. Then, under "Find a Title," search by title, author, or subject
  3. Select your desired title, and create a course. (You do not have to create assignments, just a course instance)
  4. Go to your Connect course homepage
  5. In the top navigation, select library to access the title's instructor resources

About the Author

Paige Baltzan

Paige Baltzan teaches in the Department of Information Technology and Electronic Commerce at the Daniels College of Business at the University of Denver. She holds a B.S.B.A. specializing in Accounting/MIS from Bowling Green State University and an M.B.A. specializing in MIS from the University of Denver. Paige also teaches online at Strayer University. She is the coauthor of several books, including Business Driven Technology, Essentials of Business Driven Information Systems, I-Series, and a contributor to Management Information Systems for the Information Age. Before joining the Daniels College faculty in 1999, Paige spent several years working for a large telecommunications company and an international consulting firm where she participated in client engagements in the United States, as well as South America and Europe. Paige lives in Lakewood, Colorado, with her husband, Tony, and daughters, Hannah and Sophie.

Affordability

Reduce course material costs for your students while still providing full access to everything they need to be successful. It isn't too good to be true - it's Inclusive Access.

Accessibility

Creating accessible products is a priority for McGraw Hill. We make accessibility and adhering to WCAG AA guidelines a part of our day-to-day development efforts and product roadmaps.

For more information, visit our accessibility page, or contact us at accessibility@mheducation.com

Need support?   We're here to help - Get real-world support and resources every step of the way.