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ISBN10: 007178876X | ISBN13: 9780071788762

ISBN10: 007178876X
ISBN13: 9780071788762
By Marty Parker

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Introduction
1. Know Thyself
2. The Answers Are in the Stars
3. The Few and the Mighty: Essential Tools to Align Culture in Your Organization
4. It Starts at the Top: How Leadership Impacts Corporate Culture
5. The Culture Conversation: Why the Best Organizations Are Great at Articulating Their Culture
6. The Train Drain
7. Culture and Celebration: How Celebration and Rituals Impact Culture
8. What’s Your Reason for Being? How Credos and Belief Statements Reinforce Culture
9. Measure Once and Cut Three Times
10. Culture Killers: Tips and Tricks for Identifying Things That Can Hurt Corporate Culture
11. Culture Change: Changing Habits, Systems, and People
12. The Culture Club: The Importance of Culture Champions
13. Culture Clash: Why Culture Is a Critical Component of International Expansion
14. Culture and Governance: The Role of the Board in Supporting Corporate Culture
15. Taking It to the Streets: Corporate Culture as Your Brand
16. Recruiting for Fit
17. Performance Management for Fit
18. Culture and Performance: Proof Positive That Culture Is More than Connected to Performance—It Drives Performance
Notes
Index

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