Think and Grow Digital: What the Net Generation Needs to Know to Survive and Thrive in Any Organization, 1st Edition

PREFACE vii
ACKNOWLEDGMENTS ix

Part I CHALLENGES AND OPPORTUNITIES 1
1 TEN REASONS WHY COMPANIES FAIL TO EMBRACE YOUNG TALENT 3
2 CEOs WANT YOUR POWER 19
3 THE SUPERHERO DILEMMA 27

Part II HIT THE GROUND RUNNING 35
4 BE ONE WITH YOUR COMPANY 37
5 CHOICES IN A WORLD OF ENDLESS OPTIONS 57
6 HOW AND WHY YOU WILL NEVER FAIL A JOB INTERVIEW 71
7 THE THOUSAND-HORSEPOWER GROWTH ENGINE 79

Part III CRAFT YOUR CAREER STEPS 89
8 THE JOB-CREATION FORMULA 91
9 THE BEAUTY AND RISKS OF SWITCHING JOBS 101
10 SHOULD I STAY OR SHOULD I GO? FIVE SIGNALS THAT SHOULD ALERT YOU 111
11 SALARY: HOW TO GET WHAT YOU DESERVE 121

Part IV DEVELOP INTO A MATURE AND APPRECIATED INDIVIDUAL 127
12 MAKING YOUR OPINIONS VALUABLE 129
13 TEN PERSONALITIES: HOW TO RELATE TO YOUR COLLEAGUES 137
14 THE BEST VICTORIES 153
15 BALANCE POWER WITH RESPONSIBILITY 159

Part V KEEP YOUR ASPIRATIONS AND WORK PLEASURE ALIVE 169
16 SHOOT FOR THE MOON 171
17 NAÏVETÉ: THE SOURCE OF FUNDAMENTAL INNOVATION 177
18 BE THE “ALWAYS ON” INNOVATION ENGINE 181
19 ENJOY THE JOURNEY AND DEFINE YOUR OWN GREATNESS 189

INDEX 199