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ISBN10: 0071822828 | ISBN13: 9780071822824

ISBN10: 0071822828
ISBN13: 9780071822824
By Tamara Monosoff

Product Information

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As featured on The Today Show

The definitive guide for aspiring product entrepreneurs – packed with important new resources

Written specifically for people seeking to turn their ideas into marketable products, this new edition

Foreword by Julie Martin-Allen, Senior Directorof Showcase Events, Sam’s Club ix
Acknowledgments xiii
Introduction xv
Message to Readers xix
1: Taking Your First Steps 1
2: From Your Mind’s Eye to the Palm of Your Hand 29
3: Market Resea

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