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ISBN10: 1260143163 | ISBN13: 9781260143164

ISBN10: 1260143163
ISBN13: 9781260143164
By Louis Carter and Marshall Goldsmith

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Drive long-term profits and growth by making the company a place your employees love.

In Great Company presents a practical approach to ensure that your employees perform at their highest possible levels. It’s not about increasing salaries, offering huge bonuses, or investing in the latest employee engagement tools. The real answer is simpler, deeper, and longer-lasting: getting your people to love where they work. 

Founder and CEO of one of today’s top leadership development firms, Best Practices Institute, Louis Carter takes you step by step through the process of building a lasting emotional connection between your staff and your company. Carter’s proven strategy is founded on five key principles: collaboration, optimism, values, respect, and performance. Fuse them together, and your company will be the envy of your industry.

This groundbreaking guide provides everything you need to create an environment where people have a strong sense of belonging—a place where people finally feel like they’re part of something big, where employees want to work collaboratively and creatively, where your staff and your company grow together. Bridge the engagement gap by ensuring that every member of your team spends their entire work day in great company. 

Forewordby Marshall Goldsmith

Acknowledgments

Introduction:  The In Great Company Advantage   

Chapter 1:       Maximizing the EC Equation        

Chapter 2:       The Emotionally Connected Leader  

Chapter 3:       Systemic Collaboration

Chapter 4:       Positive Future

Chapter 5:       Alignment of Values

Chapter 6:       Respect

Chapter 7:       Killer Achievement

Conclusion:     Five Things To Do Right Now

Appendix A:  Leader’s Self-Assessment: Do I Lead in Great Company?

Appendix B:   Sample Employee Pulse Survey: Are Your Associates in Great Company?

Appendix C:   The In Great Company Best Practices Playbook

Appendix D:   Research Methodology

Notes

Index

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