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ISBN10: 1259585409 | ISBN13: 9781259585401

The Alibaba Way: Unleashing Grass-Roots Entrepreneurship to Build the World's Most Innovative Internet Company, 1st Edition

ISBN10: 1259585409
ISBN13: 9781259585401
By Ying Lowrey

© 2016 Published December 11, 2015

ISBN10: 1259585409 | ISBN13: 9781259585401

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$40.00
ISBN10: 1259585409 | ISBN13: 9781259585401

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Author’s Preface to the Chinese Edition
Author’s Preface to the English-Language Edition
Chapter One: The Alibaba Way
Chapter Two: Alibaba’s Efficiency and the Alibaba Ecosystem
Chapter Three: The Taobao Platform: Teaching People how to Fish
Chapter Four: Clustering Innovations that Started with 1688.com
Chapter Five: Integrity Capital–Based Microfinance
Chapter Six: E-commerce Legislation and Innovations in Regulatory Supervision by the Public
Chapter Seven: The “Routinization” of Alibaba’s Corporate Culture Innovation
Chapter Eight: Grassroots Startups are the Way to Expand Employment
Postscript
Index

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