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The fastest way to learn Business Foundations: A Changing World Authors: O. C. Ferrell and Geoffrey Hirt and Linda Ferrell

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Every chapter is simplified and ready for you to learn. Get quizzes, video lessons, practice problems, chapter summaries, flash cards and more!  

Authors: O. C. Ferrell and Geoffrey Hirt and Linda Ferrell

Chapter 1

The Dynamics of Business and Economics

Chapter 2

Business Ethics and Social Responsibility

Chapter 3

Business in a Borderless World

Chapter 4

Options for Organizing Business

Chapter 5

Small Business, Entrepreneurship, and Franchising

Chapter 6

The Nature of Management

Chapter 7

Organization, Teamwork, and Communication

Chapter 8

Managing Operations and Supply Chains

Chapter 9

Motivating the Workforce

Chapter 10

Managing Human Resources

Chapter 11

Customer-Driven Marketing

Chapter 12

Dimensions of Marketing Strategy

Chapter 13

Digital Marketing and Social Media

Chapter 14

Accounting and Financial Statements

Chapter 15

Money and the Financial System

Chapter 16

Financial Management and Securities Markets

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Captions

Sound on or off, you'll get the info you need. 

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Text Size

Text too small? Customize it. 

screenshot of app

Dark Mode

Make it easy on your eyes at night.

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Voice Control

Use your voice instead of hands.

screenshot of app

Speak Screen

Have the text read aloud to you.

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Edition 13,	ISBN: 9781264100699,	©2023
Edition 12,	ISBN: 9781259969515,	©2020