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AI Integration for Idea Creation and Feasibility

Discover how AI tools can empower students to generate ideas, seize opportunities, and conduct feasibility analyses with ease.

  • Higher Education
  • On-demand
  • Event
  • Entrepreneurship
  • Small Business Management
  • 60 Minutes
  • On-Demand Video

Description

Chapter 4 of Entrepreneurial Small Business by Jerome Katz demonstrates how free, publicly available AI resources can guide students in generating and refining business ideas and opportunities. The approach also shows how AI tools strengthen the feasibility analysis process, enabling students to evaluate and develop entrepreneurial ventures more effectively.

About Your Speaker

  • Jerome Katz

    Jerome Katz is a well-known academic and author in the field of entrepreneurship and small business. He is the Robert H. Brockhaus Endowed Chair in Entrepreneurship at Saint Louis University in Missouri, where he has been instrumental in developing entrepreneurship education programs. Katz is recognized for his contributions to the study of entrepreneurial behavior, small business management, and entrepreneurial education.

    He is the coauthor of the textbook Entrepreneurial Small Business, which is widely used in academic settings to teach entrepreneurship and small business management. The book focuses on practical approaches to starting and managing small businesses, emphasizing real-world applications and decision-making.