New coverage of growing individualism within cultures explains how cultures can change over time, with some becoming more individualistic.
New and updated discussions on aggression and two key factors connected to aggression shows how such factors as watching video games and having a poor diet can affect aggression.
Expanded coverage of psychology and climate change explains the psychological effects of and public opinion about climate change.
Concise yet comprehensive coverage of social psychology presents key social psychological concepts in short, digestible modules.
Introduces social psychology in a conversational, essay format draws readers into the material with a voice and tone that is solidly scientific while also being thoughtful and provocative.
Explores such thought provoking topics as love and hate, conformity and independence, prejudice and helping, and persuasion and self-determination so that whether students are interested in pursuing a career in psychology or another field, they will find topics of interest to them and that apply to their everyday lives.
Offers technology components such as videos and interactive exercises that are designed to assist students in their comprehension of material presented in the book.
Supplement this title with Taking Sides: Clashing Views in Social Psychology, 5/e (ISBN: 1259359611, eBook: 9781308515595) This volume examines fundamental questions about the social nature of our existence from the unique perspective of social psychology.