Seeing Is Believing
Seeing Is Believing

Seeing Is Believing

4th Edition
By Arthur Berger
Copyright: 2012

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ISBN10: 0073512028 | ISBN13: 9780073512020


The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

Program Details

Introduction: Image and Imagination

Chapter 1: Seeing Is Believing

Chapter 2: How We See

Chapter 3: Elements of Visual Communication

Chapter 4: Typography and Graphic Design: Tools of Visual Communication

Chapter 5: Photography: The Captured Moment

Chapter 6: Film: The Moving Image

Chapter 7: Television: The Ever-Changing Mosaic

Chapter 8: Comics, Cartoons, and Animation: The Development of An Art Form

Chapter 9: Computers and Graphics: Wonders from the Image-Maker

Selected Annotated Bibiliography
Illustration Credits
Names Index
Subjects Index