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Mapping Innovation: A Playbook for Navigating a Disruptive Age

Mapping Innovation: A Playbook for Navigating a Disruptive Age

1st Edition
By Greg Satell
ISBN10: 1259862259
ISBN13: 9781259862250
Copyright: 2017

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ISBN10: 1259862259 | ISBN13: 9781259862250

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Program Details

Foreword by Dr. Bernard S. Meyerson

Acknowledgements

Introduction: The “Mother of All Demos”

Part I: How Innovation Really Happens

Chapter 1: Innovation Is Never A Single Event

Chapter 2: Innovation Is Combination

Part II: Mapping The Innovation Space

Chapter 3: The Innovation Matrix

Chapter 4: Developing New Business Models To Disrupt The Marketplace

Chapter 5: Opening Up Innovation

Chapter 6: Innovating The Core—The 70/20/10 Rule

Chapter 7: Pursuing Innovation At Scale

Part III: Innovation For The Digital Age

Chapter 8:Leveraging Platforms To Access Ecosystems

Chapter 9: A New Era Of Innovation

Afterword: Building Your Innovation Playbook

Notes

Index