Management Strategy: Achieving Sustained Competitive Advantage https://www.mheducation.com/cover-images/Jpeg_250-high/1259345483.jpeg?404URL=https://shop.mheducation.com/mhshopweb/images/no_cover_140.png
* The Third Edition of Management Strategy is designed to provide employees of an organization with the tools needed to participate in the process of crafting and implementing an organization’s strategy.
* The program’s goal is to explain how the purpose of strategy is to make a series of moves that are designed to achieve sustained competitive advantage.
Table of Contents

Interested in seeing the entire table of contents?


Program Details

Chapter 1 Winning Moves

PART 1 EXTERNAL AND INTERNAL ANALYSIS

Chapter 2 External Analysis

Chapter 3 Internal Analysis

PART 2 MAKING MOVES

Chapter 4 Positioning, Tactics, and Timing

Chapter 5 Corporate-Level Strategy and Diversification

Chapter 6 Globalization

Chapter 7 Innovation and Entrepreneurship

PART THREE IMPLEMENTATION AND REINVENTION

Chapter 8 Implementation

Chapter 9 Continuous Reinvention