Love is Just Damn Good Business: Do What You Love in the Service of People Who Love What You Do https://www.mheducation.com/cover-images/Jpeg_400-high/1260441229.jpeg 1 9781260441222 From the bestselling author of The Radical Leap and Greater Than Yourself comes the first book to directly address love as a hard-core business principle that generates measurable results It’s time to toss aside the touchy-feely notions of love in business and acknowledge the real power that it holds. Love is not only appropriate in the context of business, it’s the foundation of great leadership. To put it bluntly: love is just damn good business. That’s the simple but profound truth that leadership consultant Steve Farber has discovered in his extensive work with Fortune 100 companies and other successful businesses. His game-changing approach to love as a practical business strategy will help you to: • Identify your passions—and share them with others • Create a culture of love at work—and spark innovation, productivity, and joy • Serve your customers, so they love how you treat them—and have them coming back for more • Invest time in making personal connections—that are mutually rewarding • Focus on serving the needs of others—they’re going to love it • Do what you love—and make it your business, so others love it, too The proven principles you’ll find in this book will help you lay the groundwork for a thriving, competitive enterprise. When love is part of your organization’s framework and operationalized in its culture, employees and customers feel genuinely valued. Employees who are passionate about the work that they do are more loyal, innovative, creative, and inspired, and that translates to great customer experience. They don’t serve others out of obligation, but because of a genuine desire to improve people’s lives. And when customers reciprocate by loving your products, your services, and your people, that’s when something great happens. That’s when you get loyalty. That’s when you get raving fans. It’s a refreshingly human way of doing business. In addition to Farber’s field-tested strategies, you’ll find inspiring case studies from a wide range of industries and leaders, revealing self-assessment quizzes, and practical pointers on how to build a corporate culture based on love, the ultimate competitive advantage. At the end of the day, it’s just damn good business.
Love is Just Damn Good Business: Do What You Love in the Service of People Who Love What You Do

Love is Just Damn Good Business: Do What You Love in the Service of People Who Love What You Do

1st Edition
By Steve Farber
ISBN10: 1260441229
ISBN13: 9781260441222
Copyright: 2019
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09781260441222

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ISBN10: 1260441229 | ISBN13: 9781260441222

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FOREWORD

PREFACE:

HOW I CAME TO DO WHAT I LOVE

ACKNOWLEDGMENTS

1 LOVE IS A HARD-CORE
BUSINESS PRINCIPLE. DEAL WITH IT.

2 THE COMPETITIVE ADVANTAGE

PART I
DO WHAT YOU LOVE

3 I NEVER HAVE TO WORK, YOU SAY?

4 PICTURES OF LOVE

5 HOW TO FALL IN LOVE

PART II
IN THE SERVICE OF PEOPLE

6 GET OVER YOURSELF

7 PICTURES OF SERVICE

8 UPPING YOUR SERVICE GAME

PART III
WHO LOVE WHAT YOU DO

9 THE ROI OF LOVE

10 PICTURES OF RECIPROCITY

11 REAPING WHAT YOU’VE SOWN

CONCLUSION:
GETTING DOWN TO BUSINESS

NOTES

INDEX

About the Author

Steve Farber