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Business Foundations: A Changing World

Business Foundations: A Changing World

11th Edition
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ISBN10: 1260040933 | ISBN13: 9781260040937

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ISBN10: 1260152804 | ISBN13: 9781260152807

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ISBN10: 1260682110 | ISBN13: 9781260682113

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ISBN10: 1260148785 | ISBN13: 9781260148787

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ISBN10: 1260682129 | ISBN13: 9781260682120

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The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

Program Details

Part 1: Business in a Changing World

Chapter 1: The Dynamics of Business and Economics

Chapter 2: Business Ethics and Social Responsibility

Chapter 3: Business in a Borderless World

Part 2: Starting and Growing a Business

Chapter 4: Options for Organizing Business

Chapter 5: Small Business, Entrepreneurship, and Franchising

Part 3: Managing for Quality and Competitiveness

Chapter 6: The Nature of Management

Chapter 7: Organization, Teamwork, and Communication

Chapter 8: Managing Service and Manufacturing Operations

Part 4: Creating the Human Resource Advantage

Chapter 9: Motivating the Workforce

Chapter 10: Managing Human Resources

Part 5: Marketing-Developing Relationships

Chapter 11: Customer-Driven Marketing

Chapter 12: Dimensions of Marketing Strategy

Chapter 13: Digital Marketing and Social Networking

Part 6: Financing the Enterprise

Chapter 14: Accounting and Financial Statements

Chapter 15: Money and the Financial System

Chapter 16: Financial Management and Securities Markets

Bonus Chapter A: The Legal and Regulatory Environment

Bonus Chapter B: Personal Financial Planning

Online Appendix A: Guidelines for Developing a Business Plan

Online Appendix B: Personal Career Plan

Online Appendix C: Risk- The Basics of Risk Management