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Business and Administrative Communication

Business and Administrative Communication

12th Edition
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ISBN10: 1260686418 | ISBN13: 9781260686418

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ISBN10: 1260751678 | ISBN13: 9781260751673

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ISBN10: 1259580628 | ISBN13: 9781259580628

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ISBN10: 1260751678 | ISBN13: 9781260751673

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ISBN10: 1260686450 | ISBN13: 9781260686456

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ISBN10: 1260788296 | ISBN13: 9781260788297

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ISBN10: 1260782026 | ISBN13: 9781260782028

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The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

Program Details

Part 1: The Building Blocks of Effective Messages
1 Succeeding in Business Communication
2 Adapting Your Message to Your Audience
3 Building Goodwill
Part 2: The Communication Process
4 Planning, Composing, and Revising
5 Designing Documents
6 Communicating across Cultures
7 Working and Writing in Teams
Part 3: Basic Business Messages
8 Sharing Informative and Positive Messages with Appropriate Technology
9 Delivering Negative Messages
10 Crafting Persuasive Messages
Part 4: The Job Hunt
11 Developing Job Application Materials
12 Interviewing, Writing Follow-Up Messages, and Succeeding in the Job
Part 5: Proposals and Reports
13 Creating Visuals and Data Displays
14 Writing Proposals
15 Writing Reports
16 Making Oral Presentations
Appendices
A Formatting Letters and Email Messages
B Writing Correctly