Business and Administrative Communication
Business and Administrative Communication

Business and Administrative Communication

12th Edition
Product Details +

Purchase Options

We’re committed to providing you with high-value course solutions backed by great service and a team that cares about your success.

Textbook Rental

  • Savings of up to 70% off a traditional textbook
  • Feel free to highlight your rental
  • Return your book or opt to purchase at end of rental period
  • No-hassle returns with free shipping

ISBN10: 1259580628 | ISBN13: 9781259580628


Connect + Textbook Rental

Available for purchase 12/04/2018

Receive instant access to:

  • Save up to 30% more versus purchasing separately
  • All digital learning experience
  • Online adaptive learning tools
  • Online practice questions, videos, interactives
  • Robust learning and progress reports
  • No-hassle returns with free shipping

See how Connect works >

ISBN10: 1260788296 | ISBN13: 9781260788297


Connect + Loose Leaf

  • Connect registration card plus color, binder-ready pages of the complete text
    Connect includes:
  • Convenient digital experience
  • Adaptive learning tools to focus your study time
  • Integrated course eBook
  • Supporting how-to videos, interactives and extra practice materials

See how Connect works >

What are my shipping options?

ISBN10: 1260782026 | ISBN13: 9781260782028


The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

Program Details

Part 1: The Building Blocks of Effective Messages
1 Succeeding in Business Communication
2 Adapting Your Message to Your Audience
3 Building Goodwill
Part 2: The Communication Process
4 Planning, Composing, and Revising
5 Designing Documents
6 Communicating across Cultures
7 Working and Writing in Teams
Part 3: Basic Business Messages
8 Sharing Informative and Positive Messages with Appropriate Technology
9 Delivering Negative Messages
10 Crafting Persuasive Messages
Part 4: The Job Hunt
11 Developing Job Application Materials
12 Interviewing, Writing Follow-Up Messages, and Succeeding in the Job
Part 5: Proposals and Reports
13 Creating Visuals and Data Displays
14 Writing Proposals
15 Writing Reports
16 Making Oral Presentations
A Formatting Letters and Email Messages
B Writing Correctly