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Business and Administrative Communication

Business and Administrative Communication

11th Edition
By Kitty Locker and Donna Kienzler
ISBN10: 0073403253
ISBN13: 9780073403250
Copyright: 2015

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The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.

Program Details

Part One: The Building Blocks of Effective Messages

Chapter 1: Succeeding in Business Communication

Chapter 2: Adapting Your Message to Your Audience

Chapter 3: Building Goodwill

Chapter 4: Navigating the Business Communication Environment

Part Two: The Communication Process

Chapter 5: Planning, Composing, and Revising

Chapter 6: Designing Documents

Chapter 7: Communicating across Cultures

Chapter 8: Working and Writing in Teams

Part Three: Basic Business Messages

Chapter 9: Sharing Informative and Positive Messages with Appropriate Technology

Chapter 10: Delivering Negative Messages

Chapter 11: Crafting Persuasive Messages

Part Four: The Job Hunt

Chapter 12: Building Resumes

Chapter 13: Writing Job Application Letters

Chapter 14: Interviewing, Writing Follow-Up Messages, and Succeeding in the Job

Part Five: Proposals and Reports

Chapter 15: Planning and Researching Proposals and Reports

Chapter 16: Creating Visuals and Data Displays

Chapter 17: Writing Proposals and Progress Reports

Chapter 18: Analysing Information and Writing Reports

Chapter 19: Making Oral Presentations

Appendix A: Formatting Letters, Memos, and E-Mail Messages

Appendix B: Writing Correctly

Appendix C: Citing and Documenting Sources