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Communicating at Work, 13th Edition
ISBN10: 1264305087 | ISBN13: 9781264305087
© 2023
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* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.
Purchase Options:
* The estimated amount of time this product will be on the market is based on a number of factors, including faculty input to instructional design and the prior revision cycle and updates to academic research-which typically results in a revision cycle ranging from every two to four years for this product. Pricing subject to change at any time.
Additional Product Information:
In a time of great upheaval for traditional workspaces around the globe, Communicating at Work: Strategies for Success in Business and the Professions reminds students that practical communication skills and competencies endure and remain essential to finding success in the business world. The thirteenth edition of this well-respected title provides current research and real-world best practices to help students make ethical choices, develop cultural intelligence, navigate virtual environments, and enhance their business speaking and writing skills. With Connect for Business Communication, students will have access to a suite of assessments and presentation tools to help them become successful and confident communicators in the workplace, including: - Video Capture powered by GoReact™ is the best way to give feedback on student presentations. It makes assigning and providing personalized feedback easy and it helps improve student outcomes and confidence. - SmartBook 2.0 provides a personalized and adaptive learning experience for students, while highlighting the most impactful communication concepts the learner needs to study at that time. - Application-Based Activities are highly interactive, automatically graded, learn-by-doing exercises that provide students a safe space to apply their problem-solving skills to real-world scenarios. - Writing Assignments offer faculty the ability to assign a full range of writing assignments to students (both manual-scoring and auto-scoring) with just-in-time feedback.
Preface
Part One: Basics of Business and Professional Communication
Strategic Case: Sundown Bakery
1: Communicating at Work
2: Communication, Culture, and Work
Part Two: Personal Skills
Strategic Case: Omnicom Marketing
3: Listening
4: Verbal and Nonverbal Messages
5: Interpersonal Skills and Success
6: Principles of Interviewing
Part Three: Working in Groups
Strategic Case: Museum of Springfield
7: Leading and Working in Teams
8: Effective Meetings
Part Four: Making Effective Presentations
Strategic Case: Fresh Air Sports
9: Type of Business Presentations and Their Audiences
10: Developing and Organizing the Presentation
11: Supporting the Presentation
12: Delivering the Presentation
Appendix I: Interviewing Materials
Appendix II: Business Writing
Appendix III: Problem-Solving Communication
Appendix IV: Sample Presentations
Appendix V: Crisis Communication
Glossary
Index
Part One: Basics of Business and Professional Communication
Strategic Case: Sundown Bakery
1: Communicating at Work
2: Communication, Culture, and Work
Part Two: Personal Skills
Strategic Case: Omnicom Marketing
3: Listening
4: Verbal and Nonverbal Messages
5: Interpersonal Skills and Success
6: Principles of Interviewing
Part Three: Working in Groups
Strategic Case: Museum of Springfield
7: Leading and Working in Teams
8: Effective Meetings
Part Four: Making Effective Presentations
Strategic Case: Fresh Air Sports
9: Type of Business Presentations and Their Audiences
10: Developing and Organizing the Presentation
11: Supporting the Presentation
12: Delivering the Presentation
Appendix I: Interviewing Materials
Appendix II: Business Writing
Appendix III: Problem-Solving Communication
Appendix IV: Sample Presentations
Appendix V: Crisis Communication
Glossary
Index
By prompting students to engage with key concepts, while continually adapting to their individual needs, Connect activates learning and empowers students to take control resulting in better grades and increased retention rates. Proven online content integrates seamlessly with our adaptive technology, and helps build student confidence outside of the classroom.
SmartBook® 2.0
Available within Connect, SmartBook 2.0 is an adaptive learning solution that provides personalized learning to individual student needs, continually adapting to pinpoint knowledge gaps and focus learning on concepts requiring additional study. SmartBook 2.0 fosters more productive learning, taking the guesswork out of what to study, and helps students better prepare for class. With the ReadAnywhere mobile app, students can now read and complete SmartBook 2.0 assignments both online and off-line. For instructors, SmartBook 2.0 provides more granular control over assignments with content selection now available at the concept level. SmartBook 2.0 also includes advanced reporting features that enable instructors to track student progress with actionable insights that guide teaching strategies and advanced instruction, for a more dynamic class experience.
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