Essentials
of Marketing
Analytics,
1st edition
Hair | Harrison | Ajjan
Letter from Authors ........................................................................3
About the Authors
..........................................................................5
McGraw-Hill Connect
®
................................................................... 7
Table of Contents
......................................................................... 10
Preface
............................................................................................ 15
Sample Chapter 1
......................................................................... 21
Sample Chapter 2
....................................................................... 47
Sample Syllabi
.............................................................................. 84
Get a Copy
.................................................................................... 87
